Essentials of consumer behavior

Title:

ISBN:

9780030897030

Personal Author:

Publication Information New:

Hinsdale, Ill. : Dryden Press, c1976.

Physical Description:

xv, 414 p. : ill. ; 24 cm.

General Note:

"Based on Engel, Kollat, and Blackwell's: Consumer behavior."

Subject Term:

Added Author:

Language:

English