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Goliath Strikes Back How Traditional Retailers Are Winning Back Customers from Ecommerce Startups

Author

Cohan, Peter S. author. SpringerLink (Online service)

Call Number

HD30.28

ISBN

9781484265192

Electronic Access

Full Text Available From Springer Nature Business and Management 2020 Packages

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Enlightened Marketing in Challenging Times Proceedings of the 2019 AMS World Marketing Congress (WMC)

Author

Pantoja, Felipe. editor. Wu, Shuang. editor. Krey, Nina. editor. SpringerLink (Online service)

Call Number

HF5415.5 -5415.53

ISBN

9783030425456

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Full Text Available From Springer Nature Business and Management 2020 Packages

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Cover image for Marketing Opportunities and Challenges in a Changing Global Marketplace Proceedings of the 2019 Academy of Marketing Science (AMS) Annual Conference

Marketing Opportunities and Challenges in a Changing Global Marketplace Proceedings of the 2019 Academy of Marketing Science (AMS) Annual Conference

Author

Wu, Shuang. editor. Pantoja, Felipe. editor. Krey, Nina. editor. SpringerLink (Online service)

Call Number

HF5415.5 -5415.53

ISBN

9783030391652

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Full Text Available From Springer Nature Business and Management 2020 Packages

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Cover image for Contemporary Challenges in Cooperation and Coopetition in the Age of Industry 4.0 10th Conference on Management of Organizations' Development (MOD)

Contemporary Challenges in Cooperation and Coopetition in the Age of Industry 4.0 10th Conference on Management of Organizations' Development (MOD)

Author

Zakrzewska-Bielawska, Agnieszka. editor. Staniec, Iwona. editor. SpringerLink (Online service)

Call Number

HD30.28

ISBN

9783030305499

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