Imagen de portada para Commercial Nationalism Selling the Nation and Nationalizing the Sell
Commercial Nationalism Selling the Nation and Nationalizing the Sell
Título:
Commercial Nationalism Selling the Nation and Nationalizing the Sell
ISBN:
9781137500991
Edición:
1st ed. 2016.
PRODUCTION_INFO:
London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2016.
Descripción física:
X, 202 p. online resource.
Serie:
Palgrave Studies in Communication for Social Change,
Síntesis:
This book intervenes in discussions of the fate of nationalism and national identity by exploring the relationship between state appropriation of marketing and branding strategies on the one hand, and, on the other, the commercial mobilization of nationalist discourses.
Autor corporativo añadido:
Idioma:
Inglés