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Case studies as a teaching tool in management education
Título:
Case studies as a teaching tool in management education
ISBN:
9781522507710
PRODUCTION_INFO:
Hershey, Pennsylvania (701 E. Chocolate Avenue, Hershey, PA 17033, USA) : IGI Global, [2017]
Descripción física:
PDFs (325 pages) : illustrations.
Contenido:
The case study: much more than just another story / Joseph Brady -- The pedagogic possibilities of student-generated case studies: moving through the looking glass / David Starr-Glass -- Case study method in simulation game design and teaching / Marcin Wardaszko -- A living 'CCC'ase study: a business focused action-learning project / Donna M. Velliaris, Janine M. Pierce -- Resolving the magic cube of effective case teaching: benchmarking case teaching practices in emerging markets - insights from the Central European University Business School, Hungary / Zoltan Buzady -- Development of knowledge and skills with case method / Kaja Prystupa, Omar Luethi -- Combining case teaching and case writing creatively / Urs Müller, Martin Kupp -- The application of the learning sciences to the design of business education cases / Michael D. Hamlin -- Management Methodology: crafting creative case studies to capture concepts and contexts for course clarity / Janine M. Pierce, Donna M. Velliaris -- "Case writing canvas": a simple tool for managing complexities of case-development process / Tomasz Olejniczak -- Writing a case study: research design / Anna Pikos -- Best practices for writing case studies / Justyna Starostka, Bartłomiej Kurzyk -- Case study as a teaching method in marketing / Marcin Awdziej -- Gap between theory and practice in management education: teaching entrepreneurship through practice / Elona Garo -- Case-based teaching in short-term management development programs: opportunities and challenges / Pavel Lebedev.
Síntesis:
"This book demonstrates the benefits and challenges associated with teaching through case studies in management studies, by weaving theory and practice to form a comprehensive outline for educators"--Provided by publisher.
Término de la materia:
Autor corporativo añadido:

Idioma:
Inglés