Managing strategic change / James Brian Quinn -- Art of high-technology management / Modesto A. Maidique and Robert H. Hayes -- Leadership challenge : a call for the transformation leader / Noel M. Tichy and David O. Ulrich -- Does Japanese management style have a message for American managers? / Edgar H. Schein -- Entering new businesses : selecting strategies for success / Edward B. Roberts and Charles A. Berry -- Strategic human resource management / Noel M. Tichy, Charles J. Fombrun, and Mary Anne Devanna -- Increasing organizational effectiveness through better human resource planning and development / Edgar H. Schein -- What does "product quality" really mean? / David A. Garvin -- Entrepreneurs, champions, and technological innovation / Modesto A. Maidique.

Information technology : a new competitive weapon / Gregory L. Parsons -- Strategic management in multinational companies / Yves L. Doz -- Approach to strategic control in MNC's / C.K. Prahalad and Yves L. Doz.