Imagen de portada para Understanding green consumer behaviour : a qualitative cognitive approach
Understanding green consumer behaviour : a qualitative cognitive approach
Título:
Understanding green consumer behaviour : a qualitative cognitive approach
ISBN:
9780415157322
Autor personal:
Wagner, Sigmund A., 1966-
PRODUCTION_INFO:
London ; New York : Routledge, 1997.
Descripción física:
xv, 288 p. : ill. ; 24 cm.
Serie:
Consumer research and policy

Consumer research and policy series.
Término de la materia:
Consumer behavior.

Green products.

Motivation research (Marketing)

Motivation (Psychology)
Acceso electrónico:
Publisher description
Idioma:
Inglés