Acknowledgements -- Part I: Entrepreneurship -- Chapter 1: The Determinant of Technological Innovation Adoption in Malaysia SMEs -- Chapter 2: Market Orientation Conception on Commercialization of University Research Products with Moderating Effect of Organizational Culture -- Chapter 3: The Customers' Perception Towards Secrets Recipe's Reputation By Using The ReptrakTM Model -- Chapter 4: Examining the Applicability of Outside-In Open Innovation Approaches for Small B-to-B Businesses -- Chapter 5: Export Readiness Among Small and Medium-sized Enterprises in Malaysia -- Part II: Management and Marketing -- Chapter 6: Members of Parliament (MPs) and Internet Communication in Malaysia: An Empirical Study of Perceived Individual Factors and Continuance of Use -- Chapter 7: Linking Entry Timing (ET) and Entry Mode (EM) Decisions in International Market Expansion by Malaysian Construction Firm: Towards the Development of ETEM Model -- Chapter 8: Factorial Structure of Spiritual Intelligence towards Purchasing Decision towards Halal Cosmetic Product -- Chapter 9: The Relationships Between Talent Management Practices, Employee Engagement and Employee Retention in the Information and Technology (IT) Organizations in Selangor -- Chapter 10: Impact of Organizational Image in Determining the Level of Engagement Among Commercial Banks' Employees -- Chapter 11: HRM Practices and Organizational Performance: A Conceptual Model on The Performance of Acquiring Companies -- Chapter 12: IPA Vs. SERVQUAL: Service Quality Measurement for Higher Education Industry -- Chapter 13: Exploring the Relationships among Transformational Leadership, Organizational Culture and Product Innovation using PLS-SEM -- Chapter 14: Managing and Improving the Duration in Computing the Vehicle Speed: A Case Study -- Chapter 15: The Effects of Brand Orientation, Brand Distinctiveness and Design Innovation on the Brand Performance of the Malaysian Furniture Manufacturing Firms -- Chapter 16: Supply Chain Robustness and Resilience for Firm's Sustainability: Case Studies on Electronics Industry -- Chapter 17: Generation Y and Job Satisfaction-Work Styles, Professional Expectations and Career Concerns -- Chapter 18: Antecedents in Developing a Risk Culture in Public Listed Companies (PLCs): Introduction to Enterprise Risk Management (ERM) -- Chapter 19: Factors Contributing to Paddy Farmers' Intention to Participate in Agriculture Takaful -- Chapter 20: Employee Prosocial Motivation and Interpersonal Citizenship Behavior: The Supervisor-Rating of Leader-Member Exchange Quality as a Mediator -- Chapter 21: Smartphone Product Appearance: What Drive Consumers' Purchase Decision? -- Chapter 22: A Conceptual Framework on Determinants of Enterprise Risk Management (ERM) Adoption: A study in Manufacturing Small and Medium Enterprises (SMEs) -- Chapter 23: Criteria Selection for Halal Casual Dining Restaurant -- Chapter 24: Impact of Mindful Consumption (MC) on Investment Decision: a Study Within Malaysian Individual Investors -- Chapter 25: PADI Model: The Role of Malaysian's Emotional Experience on National Car -- Chapter 26: Corporate Image and Brand Identification of Islamic Banks: the Perspective of Customers' -- Chapter 27: Career Commitment and Intention to Leave Among ICT Professionals in Malaysia -- Chapter 28: Enhancing Business Performance Through Supply Chain Integration Strategy of Food Processing Industry in Malaysia: A Conceptual Paper -- Chapter 29: Work and Home Demands on Work-Family Conflict among Academicians in Achieving Work-Life Balance: A Conceptual Study -- Chapter 30: Evaluating Loyalty Intention through the Influence of Servicescapes and Shoppers' Experiential Values -- Chapter 31: The Relationship Between Human Resource Diversity Management Practices and Organizational Citizenship Behavior -- Chapter 32: Shareholder Activism in Malaysia: Exploring a Missing Parameter -- Chapter 33: Linking Superior Influence, Peer Influence, and Locus of Control to Ethical Behavior: A Conceptual Model -- Chapter 34: Measuring Walkability Attributes of Pedestrians Rail Commuter: A Pilot Study -- Chapter 35: Experiential Marketing Influence on Customers Lifetime Value of the Hotel Industry -- Chapter 36: The Effects of Indirect Experience of Hotel Customers on Brand Association and Loyalty in Iran -- Chapter 37: Information Technology and Competitive Advantages Among Small and Medium Enterprises in Malaysian Tourism Industry -- Chapter 38: Social Support, Academic Self-Concept, Education Goals, Academic Aspiration, and Decision to Study Among Residential Students of a Malaysian Public University -- Part III: Economics and Finance -- Chapter 39: Factors Affecting External Debt in Malaysia: An Empirical Investigation -- Chapter 40: Relationship Between Foreign Direct Investment and Financial Development Empirical Evidence From ASEAN-5 -- Chapter 41: Short-run Performance of Malaysian Acquiring Firms in Cross Border Mergers and Acquisitions -- Chapter 42: Preliminary Investigation on the Determinants of Household Debt Burden -- Chapter 43: An Examination of FDI in China, Singapore and Malaysia -- Chapter 44: Developing Primary Market Spread and Measuring Financial Performance of Staff Housing Government Loans -- Chapter 45: Financial Behavior of Credit Card Holders on the Implementation of Tiered Interest Rate -- Chapter 46: Non Linearity between Ownership Concentration and Firm Value -- Chapter 47: Standardization of Islamic insurance Models within the Shariah Parameter in Selected Countries -- Chapter 48: Bank Fragility and Its Determinants: Evidence From Malaysian Commercial Banks -- Chapter 49: Indirect Financial Distress Costs: Evidence From Trading and Service Sector -- Chapter 50: Determinants of Indirect Financial Distress Costs -- Chapter 51: Assessing of Malaysian Firms Cross Border Mergers and Acquisitions Efficiency -- Chapter 52: Nonlinear Relationship Between Debt and Firm Value in Malaysian Firms -- Chapter 53: Factorial Validation of Salient Beliefs Pertaining To Islamic Financing Instrument -- Chapter 54: Gold Investment Account in Malaysia Comparative Review of Gold Investment Scheme between Maybank Bhd and Genneva Malaysia Sdn. Bhd. -- Chapter 55: Who Consumes Fresh Fruits in Malaysia? Analysis on Socio-Demographic Influence -- Chapter 56: Impact of Demographic Factors and Work Environment on Fertility Rates in Malaysia -- Chapter 57: Transformational Leaders and Organizational Performance.