Prelims -- Chapter 1: Risk and control in consumer behavior: a discussion -- Chapter 2: Using artificial intelligence techniques for economic time series prediction -- Chapter 3: Volatility spillovers between BIST100 Index and S&P500 index -- Chapter 4: Brand reputation and its influence on consumers' behavior -- Chapter 5: An investigation of augmented reality applications from the perspectives of brand trust and purchase intentions of customers -- Chapter 6: Women's cooperatives as a tool of employment policy in Turkey -- Chapter 7: The impact of financial literacy on cognitive biases of individual investors -- Chapter 8: Retirement planning: a literature review -- Chapter 9: A comparative survey over time between cash and cashless payments in Poland -- Chapter 10 Marketing communications and experiential marketing in the context of augmented reality -- Chapter 11 Exports, imports, and the exchange rate: a causality analysis for Turkey (20042017) -- Chapter 12 Herd behavior in the Borsa Istanbul -- Chapter 13 Factors affecting internet banking preferences and their relation to demographic characteristics -- Chapter 14 Who wants to be a millionaire? A behavioral economy analysis -- Chapter 15 Herd behavior and its effects on the purchasing behavior of investors -- Chapter 16 Retirement planning by Maltese nationals: a study of influential factors -- Chapter 17 How does governance help world stock market development? -- Index.