Image de couverture de Beyond customer satisfaction to customer loyalty : the key to greater profitability
Beyond customer satisfaction to customer loyalty : the key to greater profitability
Titre:
Beyond customer satisfaction to customer loyalty : the key to greater profitability
ISBN (Numéro international normalisé des livres):
9780814423622
Auteur personnel:
Bhote, Keki R., 1925- author.
PRODUCTION_INFO:
New York : American Management Association, 1996.
Description physique:
x, 148 pages : illustrations ; 22 cm.
Collections:
AMA management briefing
Terme sujet:
Consumer satisfaction.

Customer services.

Customer relations.

Customer loyalty.
Langue:
Anglais