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1. 
Image de couverture de Empowering Brands with Customer Integration Classification, Benefits and Success Factors
Empowering Brands with Customer Integration Classification, Benefits and Success Factors
Empowering Brands with Customer Integration Classification, Benefits and Success Factors
Auteur 
Sesselmann, Jörg. author. SpringerLink (Online service)
Numéro de cote topographique requis 
HF5410 -5417.5
ISBN (Numéro international normalisé des livres) 
9783658116392
Full Text Available From Springer Nature Business and Management 2016 Packages
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2. 
Image de couverture de Customer Sense How the 5 Senses Influence Buying Behavior
Customer Sense How the 5 Senses Influence Buying Behavior
Customer Sense How the 5 Senses Influence Buying Behavior
Auteur 
Krishna, Aradhna. author. SpringerLink (Online service)
Numéro de cote topographique requis 
HD30.28
ISBN (Numéro international normalisé des livres) 
9781137346056
Full Text Available From Palgrave Business & Management 2013 Packages
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3. 
Image de couverture de Building Digital Ecosystem Architectures A Guide to Enterprise Architecting Digital Technologies in the Digital Enterprise
Building Digital Ecosystem Architectures A Guide to Enterprise Architecting Digital Technologies in the Digital Enterprise
Building Digital Ecosystem Architectures A Guide to Enterprise Architecting Digital Technologies in the Digital Enterprise
Auteur 
Skilton, Mark. author. SpringerLink (Online service)
Numéro de cote topographique requis 
HD45
ISBN (Numéro international normalisé des livres) 
9781137554123
Full Text Available From Springer Nature Business and Management 2016 Packages
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4. 
Image de couverture de CRM Systems in Industrial Companies Intra- and Inter-Organizational Effects
CRM Systems in Industrial Companies Intra- and Inter-Organizational Effects
CRM Systems in Industrial Companies Intra- and Inter-Organizational Effects
Auteur 
Perna, A. author. Baraldi, E. author. SpringerLink (Online service)
Numéro de cote topographique requis 
HD28 -70
ISBN (Numéro international normalisé des livres) 
9781137335661
Full Text Available From Palgrave Business & Management 2014 Packages
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5. 
Image de couverture de Customer Experience Management Rebooted Are you an Experience brand or an Efficiency brand?
Customer Experience Management Rebooted Are you an Experience brand or an Efficiency brand?
Customer Experience Management Rebooted Are you an Experience brand or an Efficiency brand?
Auteur 
Walden, Steven. author. SpringerLink (Online service)
Numéro de cote topographique requis 
HF5415.5 -5415.53
ISBN (Numéro international normalisé des livres) 
9781349949052
Full Text Available From Springer Nature Business and Management 2017 Packages
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Image de couverture de Measuring Customer Experience How to Develop and Execute the Most Profitable Customer Experience Strategies
Measuring Customer Experience How to Develop and Execute the Most Profitable Customer Experience Strategies
Measuring Customer Experience How to Develop and Execute the Most Profitable Customer Experience Strategies
Auteur 
Klaus, Philipp. author. SpringerLink (Online service)
Numéro de cote topographique requis 
HF5410 -5417.5
ISBN (Numéro international normalisé des livres) 
9781137375469
Full Text Available From Palgrave Business & Management 2015 Packages
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Image de couverture de Marketing to the Ageing Consumer The Secrets to Building an Age-Friendly Business
Marketing to the Ageing Consumer The Secrets to Building an Age-Friendly Business
Marketing to the Ageing Consumer The Secrets to Building an Age-Friendly Business
Auteur 
Stroud, D. author. Walker, K. author. SpringerLink (Online service)
Numéro de cote topographique requis 
HF5410 -5417.5
ISBN (Numéro international normalisé des livres) 
9780230378209
Full Text Available From Palgrave Business & Management 2013 Packages
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Image de couverture de Goliath Strikes Back How Traditional Retailers Are Winning Back Customers from Ecommerce Startups
Goliath Strikes Back How Traditional Retailers Are Winning Back Customers from Ecommerce Startups
Goliath Strikes Back How Traditional Retailers Are Winning Back Customers from Ecommerce Startups
Auteur 
Cohan, Peter S. author. SpringerLink (Online service)
Numéro de cote topographique requis 
HD30.28
ISBN (Numéro international normalisé des livres) 
9781484265192
Full Text Available From Springer Nature Business and Management 2020 Packages
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9. 
Image de couverture de Enlightened Marketing in Challenging Times Proceedings of the 2019 AMS World Marketing Congress (WMC)
Enlightened Marketing in Challenging Times Proceedings of the 2019 AMS World Marketing Congress (WMC)
Enlightened Marketing in Challenging Times Proceedings of the 2019 AMS World Marketing Congress (WMC)
Auteur 
Pantoja, Felipe. editor. Wu, Shuang. editor. Krey, Nina. editor. SpringerLink (Online service)
Numéro de cote topographique requis 
HF5415.5 -5415.53
ISBN (Numéro international normalisé des livres) 
9783030425456
Full Text Available From Springer Nature Business and Management 2020 Packages
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Image de couverture de Marketing Opportunities and Challenges in a Changing Global Marketplace Proceedings of the 2019 Academy of Marketing Science (AMS) Annual Conference
Marketing Opportunities and Challenges in a Changing Global Marketplace Proceedings of the 2019 Academy of Marketing Science (AMS) Annual Conference
Marketing Opportunities and Challenges in a Changing Global Marketplace Proceedings of the 2019 Academy of Marketing Science (AMS) Annual Conference
Auteur 
Wu, Shuang. editor. Pantoja, Felipe. editor. Krey, Nina. editor. SpringerLink (Online service)
Numéro de cote topographique requis 
HF5415.5 -5415.53
ISBN (Numéro international normalisé des livres) 
9783030391652
Full Text Available From Springer Nature Business and Management 2020 Packages
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11. 
Image de couverture de Price Management Strategy, Analysis, Decision, Implementation
Price Management Strategy, Analysis, Decision, Implementation
Price Management Strategy, Analysis, Decision, Implementation
Auteur 
Simon, Hermann. author. Fassnacht, Martin. author. SpringerLink (Online service)
Numéro de cote topographique requis 
HF5410 -5417.5
ISBN (Numéro international normalisé des livres) 
9783319994567
Full Text Available From Springer Nature Business and Management 2019 Packages
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12. 
Image de couverture de Contemporary Challenges in Cooperation and Coopetition in the Age of Industry 4.0 10th Conference on Management of Organizations' Development (MOD)
Contemporary Challenges in Cooperation and Coopetition in the Age of Industry 4.0 10th Conference on Management of Organizations' Development (MOD)
Contemporary Challenges in Cooperation and Coopetition in the Age of Industry 4.0 10th Conference on Management of Organizations' Development (MOD)
Auteur 
Zakrzewska-Bielawska, Agnieszka. editor. Staniec, Iwona. editor. SpringerLink (Online service)
Numéro de cote topographique requis 
HD30.28
ISBN (Numéro international normalisé des livres) 
9783030305499
Full Text Available From Springer Nature Business and Management 2020 Packages
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