Understanding and Profiting from Intellectual Property A guide for Practitioners and Analysts
Título:
Understanding and Profiting from Intellectual Property A guide for Practitioners and Analysts
ISBN:
9780230582071
Autor Pessoal:
Edição:
1st ed. 2008.
PRODUCTION_INFO:
London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2008.
Descrição Física:
XXII, 309 p. online resource.
Resumo:
A new look at the strategic and managerial issues surrounding intellectual property (IP) and international commercialization in the international market. Four sections cover fundamentals of IP, country factors and their impact on IP, international management of IP and international strategies of IP with case studies and statistical data.
Autor Corporativo Adicionado:
Acesso Eletrônico:
Full Text Available From Palgrave Business & Management 2008 Packages
LANGUAGE:
Inglês