Search Results for Consumer behavior.

Consumer behavior

2024-09-20T01:31:21Z

Yazar Wilkie, William L.
Yer Numarası HF5415.3 .W53 1986
Format: Books

Global Consumer Behavior

2024-09-20T01:31:21Z

Yazar Ammi, Chantal Wiley Online Library Wiley Online Library e-Books
Yer Numarası XX(1990072.1)
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Essentials of consumer behavior

2024-09-20T01:31:21Z

Yazar Block, Carl E. Roering, Kenneth J., joint author. Engel, James F. Consumer behavior.
Yer Numarası HF5415.2 .B56 1976
Format: Books

Economics and consumer behavior

2024-09-20T01:31:21Z

Yazar Deaton, Angus. Muellbauer, John, joint author.
Yer Numarası HB801 .D36 1983
Elektronik Erişim Publisher description Table of contents
Format: Books

Consumer behavior : fundamentals & strategies

2024-09-20T01:31:21Z

Yazar Williams, Terrell G.
Yer Numarası HF5415.3 .W54 1981
Format: Books

Consumer behavior and marketing action

2024-09-20T01:31:21Z

Yazar Assael, Henry.
Yer Numarası HF5415.3 .A83 1987
Format: Books

Consumer behavior and marketing action

2024-09-20T01:31:21Z

Yazar Assael, Henry.
Yer Numarası HC79.C6 A87 1981
Format: Books

Consumer behavior : concepts and strategies

2024-09-20T01:31:21Z

Yazar Berkman, Harold W. Gilson, Christopher C.
Yer Numarası HF5415.3 .B42 1986
Format: Books

An introduction to consumer behavior

2024-09-20T01:31:21Z

Yazar McNeal, James U.
Yer Numarası HF5415.2 .M24
Format: Books

Consumer behavior : marketing strategy perspectives

2024-09-20T01:31:21Z

Yazar Peter, J. Paul. Olson, Jerry C. (Jerry Corrie), 1944-
Yer Numarası HF5415.3 .P468 1987
Format: Books

Customer behavior : consumer behavior & beyond

2024-09-20T01:31:21Z

Yazar Sheth, Jagdish N. Mittal, Banwari. Newman, Bruce I.
Yer Numarası HF5415.32 .S54 1999
Format: Books

Psychological Ownership and Consumer Behavior

2024-09-20T01:31:21Z

Yazar Peck, Joann. editor. Shu, Suzanne B. editor. SpringerLink (Online service)
Yer Numarası BF698 -698.9
Elektronik Erişim Full Text Available From Springer Nature Behavioral Science and Psychology 2018 Packages
Format: Electronic Resources

Research in consumer behavior. Vol. 13

2024-09-20T01:31:21Z

Yazar Belk, Russell W. Emerald Business, Management & Economics Emerald e-Books Emerald
Yer Numarası HF5415.32 .R47 2011
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Research in consumer behavior. Vol. 14

2024-09-20T01:31:21Z

Yazar Belk, Russell W. Askegaard, Søren. Scott, Linda M. Emerald Business, Management & Economics Emerald e-Books
Yer Numarası HF5415.32 .R47 2012
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Research in consumer behavior. Vol. 10

2024-09-20T01:31:21Z

Yazar Belk, Russell W. Emerald Business, Management & Economics Emerald e-Books Emerald
Yer Numarası HF5415.32 .R47 2006
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Emotion and reason in consumer behavior

2024-09-20T01:31:21Z

Yazar Chaudhuri, Arjun.
Yer Numarası HF5415.32 .C45 2006
Elektronik Erişim Publisher description Table of contents only
Format: Books

New Consumer Behavior Theories from Japan

2024-09-20T01:31:21Z

Yazar Shimizu, Akira. author. SpringerLink (Online service)
Yer Numarası HF5415.32 -.34
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Format: Electronic Resources

Consumer behavior : buying, having, and being

2024-09-20T01:31:21Z

Yazar Solomon, Michael R.
Yer Numarası HF5415.32 .S6 1996
Format: Books

Consumer behavior : buying, having, and being

2024-09-20T01:31:21Z

Yazar Solomon, Michael R.
Yer Numarası HF5415.32 .S6 2004
Format: Books

Understanding consumer behavior and consumption experience

2024-09-20T01:31:21Z

Yazar Rajagopal, 1957- author. Castaño, Raquel, 1962- author. IGI Global eBooks IGI Global
Yer Numarası HF5415.32 .R353 2015E
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The Psychology of Financial Consumer Behavior

2024-09-20T01:31:21Z

Yazar Maison, Dominika. author. SpringerLink (Online service)
Yer Numarası HB71 -74
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Consumer behavior : buying, having, and being

2024-09-20T01:31:21Z

Yazar Solomon, Michael R., author.
Yer Numarası HF5415.32 .S6 2009
Format: Books

Mobile Marketing Channel Online Consumer Behavior

2024-09-20T01:31:21Z

Yazar Shareef, Mahmud Akhter. author. Dwivedi, Yogesh K. author. Kumar, Vinod. author. SpringerLink (Online service)
Yer Numarası HF54.5 -.56
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Advertising research : the Internet, consumer behavior, and strategy

2024-09-20T01:31:21Z

Yazar Zinkhan, George M. (George Martin) American Marketing Association.
Yer Numarası HF5814 .A38 2000
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Web systems design and online consumer behavior

2024-09-20T01:31:21Z

Yazar Gao, Yuan, 1967- IGI Global eBooks IGI Global
Yer Numarası TK5105.888 .W36356 2005E
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Consumer behavior in tourism and hospitality research

2024-09-20T01:31:21Z

Yazar Woodside, Arch G., editor. Decrop, Alain, editor. Emerald Business, Management & Economics Emerald e-Books Emerald
Yer Numarası HF5415.32 .C66 2017
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Congruency, Expectations and Consumer Behavior in Digital Environments

2024-09-20T01:31:21Z

Yazar Nimmermann, Frederic. author. SpringerLink (Online service)
Yer Numarası HF5410 -5417.5
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Fashion and Film Moving Images and Consumer Behavior

2024-09-20T01:31:21Z

Yazar Bug, Peter. editor. SpringerLink (Online service)
Yer Numarası HF5410 -5417.5
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Agricultural Marketing and Consumer Behavior in a Changing World

2024-09-20T01:31:21Z

Yazar Wierenga, Berend. editor. van Tilburg, Aad. editor. Grunert, Klaus Günter. editor. Steenkamp, Jan-Benedict E.M. editor. Wedel, Michel. editor.
Yer Numarası HF5410 -5417.5
Elektronik Erişim Full Text Available From Springer Nature Business and Economics Archive Packages
Format: Electronic Resources

Marconomics : defining economics through social science and consumer behavior

2024-09-20T01:31:21Z

Yazar Blawatt, Ken R., author. Emerald Business, Management & Economics Emerald e-Books Emerald
Yer Numarası HM548 .B53 2016
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The Archaeology of Wealth Consumer Behavior in English America

2024-09-20T01:31:21Z

Yazar Gibb, James G. author. SpringerLink (Online service)
Yer Numarası CC1 -960
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Format: Electronic Resources

Socio-economic perspectives on consumer engagement and buying behavior

2024-09-20T01:31:21Z

Yazar Kaufmann, Hans Ruediger, 1958- editor. Panni, Mohammad Fateh Ali Khan, 1981- editor. IGI Global eBooks IGI Global
Yer Numarası HF5415.32 .S63 2017E
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Handbook of research on managing and influencing consumer behavior

2024-09-20T01:31:21Z

Yazar Kaufmann, Hans-Ruediger, 1958- editor. IGI Global eBooks IGI Global
Yer Numarası HF5415.32 .H3644 2015E
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Impact of social media marketing tools on consumer buying behavior

2024-09-20T01:31:21Z

Yazar Younas, Sikandar, author. Özekan, Damla, thesis advisor. Develi, Evrim, jury member. Polat, Levent, jury member. Işık University.
Yer Numarası HF5414 .Y68 2022
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Format: Books

Consumer Energy Conservation Behavior After Fukushima Evidence from Field Experiments

2024-09-20T01:31:21Z

Yazar Matsukawa, Isamu. author. SpringerLink (Online service)
Yer Numarası HD9502 -9502.5
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Format: Electronic Resources

Consumer Behavior, Cost of Living Measures, and the Income Tax

2024-09-20T01:31:21Z

Yazar Baye, Michael R. author. Black, Dan A. author. SpringerLink (Online service)
Yer Numarası HB1 -846.8
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Twenty million new customers! : understanding gay men's consumer behavior

2024-09-20T01:31:21Z

Yazar Kates, Steven M. (Steven Maxwell)
Yer Numarası HF5415.33.U6 K38 1998
Format: Books

Contemporary Marketing Strategy Analyzing Consumer Behavior to Drive Managerial Decision Making

2024-09-20T01:31:21Z

Yazar Rajagopal. author. SpringerLink (Online service)
Yer Numarası HF5410 -5417.5
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Format: Electronic Resources

Global observations of the influence of culture on consumer buying behavior

2024-09-20T01:31:21Z

Yazar Sarma, Sarmistha, editor. IGI Global eBooks IGI Global
Yer Numarası HF5415.32 .G546 2017E
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Consumer Behavior over the Life Course Research Frontiers and New Directions

2024-09-20T01:31:21Z

Yazar Moschis, George P. author. SpringerLink (Online service)
Yer Numarası HF5415.32 -.34
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Hedonism, Utilitarianism, and Consumer Behavior Exploring the Consequences of Customer Orientation

2024-09-20T01:31:21Z

Yazar Scarpi, Daniele. author. SpringerLink (Online service)
Yer Numarası HF5410 -5417.5
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Islamic perspectives on marketing and consumer behavior : planning, implementation, and control

2024-09-20T01:31:21Z

Yazar Rishi, Bikramjit, 1978- editor. IGI Global eBooks IGI Global
Yer Numarası HF5415.33 .I73 I85 2015E
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Consumer Demand in the United States Prices, Income, and Consumption Behavior

2024-09-20T01:31:21Z

Yazar Taylor, Lester D. author. Houthakker, H.S. author. SpringerLink (Online service)
Yer Numarası HB172.5
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Smart Meter Data Analytics Electricity Consumer Behavior Modeling, Aggregation, and Forecasting

2024-09-20T01:31:21Z

Yazar Wang, Yi. author. (orcid)0000-0003-1143-0666 Chen, Qixin. author. (orcid)0000-0002-3733-8641 Kang, Chongqing. author. (orcid)0000-0003-2296-8250 SpringerLink (Online service)
Yer Numarası HD9502 -9502.5
Elektronik Erişim Full Text Available From Springer Nature Energy 2020 Packages
Format: Electronic Resources

Online consumer psychology : understanding and influencing consumer behavior in the virtual world

2024-09-20T01:31:21Z

Yazar Haugtvedt, Curtis P., 1958- Machleit, Karen A. Yalch, Richard.
Yer Numarası HF5415.32 .O55 2005
Elektronik Erişim Table of contents Publisher description
Format: Books

Perspectives on Consumer Choice From Behavior to Action, from Action to Agency

2024-09-20T01:31:21Z

Yazar Foxall, Gordon R. author. SpringerLink (Online service)
Yer Numarası HF5410 -5417.5
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Format: Electronic Resources

Understanding Consumer Financial Behavior Money Management in an Age of Financial Illiteracy

2024-09-20T01:31:21Z

Yazar van Raaij, W. Fred. author. SpringerLink (Online service)
Yer Numarası HG1 -9999
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The characteristics of consumer behavior and marketing in Japan : occasional study report, 1985

2024-09-20T01:31:21Z

Yazar Kajihara, Yoshio. Nagasaki Daigaku. Keizai Gakubu. Kyōiku Hōhō Kaizen Kenkyū Purojekuto.
Yer Numarası HF5415.12.J3 K25 1986
Format: Books

Consumer behavior, organizational development, and electronic commerce emerging issues for advancing modern socioeconomies

2024-09-20T01:31:21Z

Yazar Khosrowpour, Mehdi, 1951- IGI Global eBooks IGI Global
Yer Numarası HF5548.32 .C664 2009E
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Handbook of marketing scales : multi-item measures for marketing and consumer behavior research

2024-09-20T01:31:21Z

Yazar Bearden, William O., 1945- Netemeyer, Richard G., 1956-
Yer Numarası HF5415.3 .B323 1999
Elektronik Erişim Table of contents only Publisher description
Format: Books

International Consumer Behavior in the 21st Century Impact on Marketing Strategy Development

2024-09-20T01:31:21Z

Yazar Samli, A. Coskun. author. SpringerLink (Online service)
Yer Numarası HF5410 -5417.5
Elektronik Erişim Full Text Available From Springer Nature Business and Economics 2013 Packages
Format: Electronic Resources

Credit Scoring, Response Modeling, and Insurance Rating A Practical Guide to Forecasting Consumer Behavior

2024-09-20T01:31:21Z

Yazar Finlay, S. author. SpringerLink (Online service)
Yer Numarası HD61
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An Archaeology of Nineteenth-Century Consumer Behavior in Melbourne, Australia, and Buenos Aires, Argentina

2024-09-20T01:31:21Z

Yazar Ricardi, Pamela. author. SpringerLink (Online service)
Yer Numarası CC1 -960
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The 3M Model of Motivation and Personality Theory and Empirical Applications to Consumer Behavior

2024-09-20T01:31:21Z

Yazar Mowen, John C. author. SpringerLink (Online service)
Yer Numarası BF1 -990
Elektronik Erişim Full Text Available From Springer Nature Behavioral Science Archive Packages
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Consumer Behavior, Organizational Strategy and Financial Economics Proceedings of the 21st Eurasia Business and Economics Society Conference

2024-09-20T01:31:21Z

Yazar Bilgin, Mehmet Huseyin. editor. Danis, Hakan. editor. Demir, Ender. editor. (orcid)0000-0003-4034-269X Can, Ugur. editor. SpringerLink (Online service)
Yer Numarası HF5415.32 -.34
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Format: Electronic Resources

Brand Communities for Fast Moving Consumer Goods An Empirical Study of Members' Behavior and the Economic Relevance for the Marketer

2024-09-20T01:31:21Z

Yazar Meister, Sandra. author. SpringerLink (Online service)
Yer Numarası HF5410 -5417.5
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Format: Electronic Resources

Consumer Behavior and Energy Conservation A Policy-Oriented Experimental Field Study on the Effectiveness of Behavioral Interventions Promoting Residential Energy Conservation

2024-09-20T01:31:21Z

Yazar Ester, P. author. SpringerLink (Online service)
Yer Numarası TJ807 -830
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Drivers and Barriers of Consumer Behavior Regarding New Technologies and Digital Channels Investigating the Phenomenon of Anthropomorphism and New Online Consumption Forms

2024-09-20T01:31:21Z

Yazar Wagner, Katja. author. SpringerLink (Online service)
Yer Numarası HD45
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The Power of Communicating the Family Firm Status The Positive Effect of Family Firms as a Brand on Consumer Buying Behavior and Consumer Happiness

2024-09-20T01:31:21Z

Yazar Rosina, Margarete. author. SpringerLink (Online service)
Yer Numarası HF5415.1255
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A comparative study among Turkish and American consumers on the relationship between cultural dimensions and the two important outctmes of consumer society: conspicuous consumption and online compulsive buying behavior

2024-09-20T01:31:21Z

Yazar Benli, Berk, 1988- author. Ferman, Murat, thesis advisor. Koloğlugil, Serhat, jury member. Falcıoğlu, Pınar, jury member. Cengiz, Emrah, jury member.
Yer Numarası HB801 .B46 2019
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HCI in Business, Government and Organizations. eCommerce and Consumer Behavior 6th International Conference, HCIBGO 2019, Held as Part of the 21st HCI International Conference, HCII 2019, Orlando, FL, USA, July 26-31, 2019, Proceedings, Part I

2024-09-20T01:31:21Z

Yazar Nah, Fiona Fui-Hoon. editor. Siau, Keng. editor. SpringerLink (Online service)
Yer Numarası HF5548.32 -.33
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Format: Electronic Resources

Consumer behaviour

2024-09-20T01:31:21Z

Yazar Evans, Martin (Martin J.), author. Jamal, Ahmad, 1965- author. Foxall, G. R., author.
Yer Numarası HF5415.32 .E93 2010
Format: Books

Consumer behaviour : a European perspective

2024-09-20T01:31:21Z

Yazar Solomon, Michael R., author. Bamossy, Gary, author. Askegaard, Soren, author. Hogg, Margaret K., author.
Yer Numarası HF5415.33.E85 S65 2006
Format: Books

Research in consumer behaviour. Vol. 12

2024-09-20T01:31:21Z

Yazar Belk, Russell W. Emerald Business, Management & Economics Emerald e-Books Emerald
Yer Numarası HF5415.32 .R43 2010
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Consumer culture theory

2024-09-20T01:31:21Z

Yazar Bajde, Domen, editor. Kjeldgaard, Dannie, editor. Belk, Russell W., editor. Emerald Business, Management & Economics Emerald e-Books
Yer Numarası HC79 .C6 C66 2019
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Consumer culture theory

2024-09-20T01:31:21Z

Yazar Cross, Samantha N. N., editor. Ruvalcaba, Cecilia, editor. Venkatesh, Alladi, editor. Belk, Russell W., editor. Emerald Business, Management & Economics
Yer Numarası HC79 .C6 C66 2018
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Consumer culture theory

2024-09-20T01:31:21Z

Yazar Belk, Russell W. Price, Linda. Peñaloza, Lena. Emerald Business, Management & Economics Emerald e-Books
Yer Numarası HF5415.32 .C66 2013
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Consumer culture theory

2024-09-20T01:31:21Z

Yazar Belk, Russell W. Sperry, John F. Emerald Business, Management & Economics Emerald e-Books Emerald
Yer Numarası HF5415.32 .C66 2007
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Consumer culture theory

2024-09-20T01:31:21Z

Yazar Thyroff, Anastasia E., 1986- Murray, Jeff B. Belk, Russell W. Emerald Business, Management & Economics Emerald e-Books
Yer Numarası HC79 .C6 C66 2015
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Consumer culture theory

2024-09-20T01:31:21Z

Yazar Consumer Culture Theory Conference (11e : 2016 : Lille, France) Ozcaglar-Toulouse, Nil, editor. Rinallo, Diego, editor. Belk, Russell W., editor. Emerald Business, Management & Economics
Yer Numarası HF5415.32 .C66 2016
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Format: Electronic Resources

Consumer culture theory

2024-09-20T01:31:21Z

Yazar Consumer Culture Theory Conference (9th : 2014 : Helsinki, Finland) Schouten, John. Martin, Diane (Associate Professor of marketing) Belk, Russell W. Emerald Business, Management & Economics
Yer Numarası HC79 .C6 C66 2014
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Tüketimin evrimi : cinsiyet, statü ve tüketim

2024-09-20T01:31:21Z

Yazar Miller, Geoffrey, 1965- author. Vardar, Gülçin, 1985- translator. Bayrak, M. Faruk, general publishing director. Bayrak, Vedat, general manager. Küpüşoğlu, Mustafa, publishing director.
Yer Numarası HB801 .M5519 2012
Format: Books

Haptic Sensation and Consumer Behaviour The Influence of Tactile Stimulation in Physical and Online Environments

2024-09-20T01:31:21Z

Yazar Racat, Margot. author. Capelli, Sonia. author. SpringerLink (Online service)
Yer Numarası HF5415.32 -.34
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Impacting the Sensory Experience of Products Experimental Studies on Perceived Quality

2024-09-20T01:31:21Z

Yazar Cowen-Elstner, Christine. author. SpringerLink (Online service)
Yer Numarası HF5415.32 -.34
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Müşteri vatandaşlık davranışı

2024-09-20T01:31:21Z

Yazar Türkmen, Gamze, author.
Yer Numarası HF5415.32 .T87 2019
Format: Books

Consumer behaviour : buying, having, and being

2024-09-20T01:31:21Z

Yazar Solomon, Michael R. Polegato, Rosemary. Zaichkowsky, Judith Lynne.
Yer Numarası HF5415.32 S64 1998
Format: Books

European perspectives on consumer behaviour

2024-09-20T01:31:21Z

Yazar Lambkin, Mary.
Yer Numarası HF5415.33.E85 E95 1997
Format: Books

Consuming Extreme Sports Psychological Drivers and Consumer Behaviours of Extreme Athletes

2024-09-20T01:31:21Z

Yazar Raggiotto, Francesco. author. SpringerLink (Online service)
Yer Numarası HF5415.32 -.34
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Tüketim kültürü : yetinen toplumdan tüketen topluma

2024-09-20T01:31:21Z

Yazar Odabaşı, Yavuz, 1949-
Yer Numarası HF5415.32 .O333 2013
Format: Books

Beynimiz ve paramız boşa gitmesin

2024-09-20T01:31:21Z

Yazar Erdem, Orhan, author. Bulsun, Utku Umut, preparer. Güray, Esen, redactor. Uçar Vatan, Nermin, editor.
Yer Numarası HF5415.32 .E73 2018
Format: Books

Tüketici davranışları : tüketim kültürü, psikolojisi ve sosyolojisi üzerine şeytanın notları

2024-09-20T01:31:21Z

Yazar Batı, Uğur, author. Koyuncu, Suat, editor. Dal, M. Orhan, illustrator. Yıkılmaz, Korcan, cover designer.
Yer Numarası HF5415.32 .B38 2015
Format: Books

The Role of Origin of Fame in Influencer Branding A Comparative Analysis of German and Russian Consumers

2024-09-20T01:31:21Z

Yazar Sinnig, Julia. author. SpringerLink (Online service)
Yer Numarası HF5415.32 -.34
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The Value of Luxury An Emerging Perspective

2024-09-20T01:31:21Z

Yazar Stępień, Beata. author. SpringerLink (Online service)
Yer Numarası HF5415.32 -.34
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Fashion & Music

2024-09-20T01:31:21Z

Yazar Strähle, Jochen. editor. SpringerLink (Online service)
Yer Numarası HF5415.32 -.34
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Brand Choice and Loyalty Evidence from Swiss Car Registration Microdata

2024-09-20T01:31:21Z

Yazar Meier, Beat. author. SpringerLink (Online service)
Yer Numarası HF5415.32 -.34
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The Reign of the Customer Customer-Centric Approaches to Improving Satisfaction

2024-09-20T01:31:21Z

Yazar Fornell, Claes. author. Morgeson III, Forrest V. author. Hult, G. Tomas M. author. VanAmburg, David. author. SpringerLink (Online service)
Yer Numarası HF5415.32 -.34
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Format: Electronic Resources

Perspectives on Consumer Behaviour Theoretical Aspects and Practical Applications

2024-09-20T01:31:21Z

Yazar Sroka, Włodzimierz. editor. SpringerLink (Online service)
Yer Numarası HF5415.32 -.34
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Format: Electronic Resources

Chinese Consumers Exploring the World's Largest Demographic

2024-09-20T01:31:21Z

Yazar Sethi, Ashok. author. SpringerLink (Online service)
Yer Numarası HF5415.32 -.34
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Format: Electronic Resources

Nordic Consumer Culture State, Market and Consumers

2024-09-20T01:31:21Z

Yazar Askegaard, Søren. editor. Östberg, Jacob. editor. SpringerLink (Online service)
Yer Numarası HF5415.32 -.34
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2019 Packages
Format: Electronic Resources

Finding New Ways to Engage and Satisfy Global Customers Proceedings of the 2018 Academy of Marketing Science (AMS) World Marketing Congress (WMC)

2024-09-20T01:31:21Z

Yazar Rossi, Patricia. editor. Krey, Nina. editor. SpringerLink (Online service)
Yer Numarası HF5415.32 -.34
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2019 Packages
Format: Electronic Resources

Tüketim kültürü : yetinen toplumdan tüketen topluma

2024-09-20T01:31:21Z

Yazar Odabaşı, Yavuz, 1949- author. Yurt, Sibel, cover designer.
Yer Numarası HF5415.32 .O333 2017
Format: Books

Social Marketing in Action Cases from Around the World

2024-09-20T01:31:21Z

Yazar Basil, Debra Z. editor. Diaz-Meneses, Gonzalo. editor. Basil, Michael D. editor. SpringerLink (Online service)
Yer Numarası HF5415.32 -.34
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2019 Packages
Format: Electronic Resources

Eurasian Business Perspectives Proceedings of the 25th Eurasia Business and Economics Society Conference

2024-09-20T01:31:21Z

Yazar Bilgin, Mehmet Huseyin. editor. Danis, Hakan. editor. Demir, Ender. editor. (orcid)0000-0003-4034-269X Ucal, Meltem Ş. editor. SpringerLink (Online service)
Yer Numarası HF5415.32 -.34
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2020 Packages
Format: Electronic Resources

Marketing Transformation: Marketing Practice in an Ever Changing World Proceedings of the 2017 Academy of Marketing Science (AMS) World Marketing Congress (WMC)

2024-09-20T01:31:21Z

Social Commerce Consumer Behaviour in Online Environments

2024-09-20T01:31:21Z

Yazar Boardman, Rosy. editor. Blazquez, Marta. editor. Henninger, Claudia E. editor. Ryding, Daniella. editor. SpringerLink (Online service)
Yer Numarası HF5415.32 -.34
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2019 Packages
Format: Electronic Resources

Quantifying consumer preferences

2024-09-20T01:31:21Z

Yazar Slottje, Daniel Jonathan, 1957- Emerald Business, Management & Economics Emerald e-Books Emerald
Yer Numarası HF5415.32 .Q36 2009
Elektronik Erişim Full Text Available From Emerald Business, Management & Economics 2009 Packages
Format: Electronic Resources

The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World Proceedings of the 2011 World Marketing Congress

2024-09-20T01:31:21Z

Yazar Campbell, Colin L. editor. SpringerLink (Online service)
Yer Numarası HF5415.32 -.34
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2017 Packages
Format: Electronic Resources

Brand Hate Navigating Consumer Negativity in the Digital World

2024-09-20T01:31:21Z

Yazar Kucuk, S. Umit. author. SpringerLink (Online service)
Yer Numarası HF5415.32 -.34
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2019 Packages
Format: Electronic Resources

Consumer behaviour : advances and applications in marketing

2024-09-20T01:31:21Z

Yazar East, Robert, 1940-
Yer Numarası HF5415.32 .E273 1997
Format: Books

Cross-cultural buyer behavior

2024-09-20T01:31:21Z

Yazar Taylor, Charles R., 1961- Lee, Doo-Hee. Emerald Business, Management & Economics Emerald e-Books Emerald
Yer Numarası HF5415.32 .C76 2007
Elektronik Erişim Full Text Available From Emerald Business, Management & Economics 2007 Packages
Format: Electronic Resources

Tüketici davranışı : pazarlama yeniliklerinin kabulü ve yayılışı

2024-09-20T01:31:21Z

Yazar Karabulut, Muhittin.
Yer Numarası HF5415.32 .K37 1981
Format: Books

Buyer behavior : a decision-making approach

2024-09-20T01:31:21Z

Yazar Horton, Raymond L.
Yer Numarası HF5415.3 .H65 1984
Format: Books

Pazarlama ahlakı : sosyal sorumluluklar ekseninde pazarlama kararları ve tüketici davranışlarının analizi

2024-09-20T01:31:21Z

Yazar Torlak, Ömer.
Yer Numarası HF5415.13 .T67 2001
Format: Books

Consumer psychology for marketing

2024-09-20T01:31:21Z

Yazar Foxall, G. R. Goldsmith, Ronald Earl.
Yer Numarası HF5415.32 .F678 1998
Format: Books

Tüketicilerin helal sertifikalı ürünlere karşı tutumlarını etkileyen faktörler ve risk algısı

2024-09-20T01:31:21Z

Yazar Yener, Dursun.
Yer Numarası HF5415.32 .Y46 2013
Format: Books

Tüketici davranışı ve pazarlama stratejisi

2024-09-20T01:31:21Z

Yazar Odabaşı, Yavuz, 1949-
Yer Numarası HF5415.32 .O33 1996
Format: Books

The evolutionary bases of consumption

2024-09-20T01:31:21Z

Yazar Saad, Gad.
Yer Numarası HF5415.32 .S2 2007
Elektronik Erişim Contributor biographical information Publisher description Table of contents only
Format: Books

Understanding green consumer behaviour : a qualitative cognitive approach

2024-09-20T01:31:21Z

Yazar Wagner, Sigmund A., 1966-
Yer Numarası HF5415.32 .W34 1997
Elektronik Erişim Publisher description
Format: Books

Tüketici davranışı ve pazarlama stratejileri : global ve yerel yaklaşım

2024-09-20T01:31:21Z

Yazar Koç, Erdoğan.
Yer Numarası HF5415.32 .K63 2013
Format: Books

The Cambridge handbook of psychology and economic behaviour

2024-09-20T01:31:21Z

Yazar Lewis, Alan, 1952-
Yer Numarası HB74 .P8 2012
Elektronik Erişim Preface Table of Contents
Format: Books

The consumer society reader

2024-09-20T01:31:21Z

Yazar Schor, Juliet. Holt, Douglas B.
Yer Numarası HC79.C6 C655 2000
Format: Books

Geomarketing : methods and strategies in spatial martketing

2024-09-20T01:31:21Z

Yazar Cliquet, Gâerard.
Yer Numarası HF5415.127 .C5513 2006
Elektronik Erişim Table of contents only Publisher description Contributor biographical information
Format: Books

Konjoint analizi tekniğinin pazarlama araştırmalarında kullanım olanakları ve bir uygulama

2024-09-20T01:31:21Z

Yazar Sönmez, Harun.
Yer Numarası HF5415.32 .S66 2008
Format: Books

Kaynak ve bilgi kredibilitesi açısından tüketici bilgi edinme sürecinin modellenmesi

2024-09-20T01:31:21Z

Yazar Özkan, Erdem, 1968- author. Şekerkaya, Ahmet, advisor. Kızılkaya, Abdullah, cover designer, layout. İktisadî Araştırmalar Vakfı.
Yer Numarası HF5415.32 .O95 2019
Format: Books

Pazarlama metaforları

2024-09-20T01:31:21Z

Yazar Zaltman, Gerald, author. Zaltman, Lindsay, author. Şensoy, Ümit, translator.
Yer Numarası HF5415.32 .Z35819 2017
Format: Books

Karar fabrikası : satın alma davranışlarını etkileyen 25 düşünce hatası

2024-09-20T01:31:21Z

Yazar Shotton, Richard, author. Şensoy, Ümit, translator. Özkan, Pelin, general publishing director. Akman, Zeynep Hale, editor. Özbey, Özer, cover designer.
Yer Numarası HF5415.32 .S5619 2018
Format: Books

Sentiment analysis and knowledge discovery in contemporary business

2024-09-20T01:31:21Z

Yazar Rajput, Dharmendra Singh, 1985- editor. Thakur, Ramjeevan Singh, 1974- editor. Basha, S. Muzamil, 1986- editor. IGI Global eBooks IGI Global
Yer Numarası HF5415.32 .S46 2019E
Elektronik Erişim Full Text Available From IGI Global 2019 Packages
Format: Electronic Resources

Evo TV

2024-09-20T01:31:21Z

Yazar Rawani, Meenakshi. Awasthi, Ashwini K. Sarkar, Siddhartha. Emerald Case Studies Emerald
Yer Numarası HF5415.155 .A93 2016
Elektronik Erişim Full Text Available From Emerald Case Studies 2016 Packages
Format: Electronic Resources

My experience of laptop purchase

2024-09-20T01:31:21Z

Yazar Mahapatra, Sabita. Sharma, Saumya. Emerald Case Studies Emerald
Yer Numarası HF5415.32 .S53 2016
Elektronik Erişim Full Text Available From Emerald Case Studies 2016 Packages
Format: Electronic Resources

The social and cognitive impacts of e-commerce on modern organizations

2024-09-20T01:31:21Z

Yazar Khosrowpour, Mehdi, 1951- IGI Global eBooks IGI Global
Yer Numarası HF5548.32 .S63 2004E
Elektronik Erişim Full Text Available From IGI Global 2004 Packages
Format: Electronic Resources

Advertising and the mind of the consumer : what works, what doesn't, and why

2024-09-20T01:31:21Z

Yazar Sutherland, Max Sylvester, Alice K.
Yer Numarası HF5822 .S84 2000
Elektronik Erişim Publisher description Contributor biographical information
Format: Books

Encouraging participative consumerism through evolutionary digital marketing : emerging research and opportunity

2024-09-20T01:31:21Z

Yazar Kaufmann, Hans Ruediger, 1958- author. Manarioti, Agapi, 1979- author. IGI Global eBooks IGI Global
Yer Numarası HF5415.1265 .K384 2017E
Elektronik Erişim Full Text Available From IGI Global 2017 Packages
Format: Electronic Resources

Factors influencing the customer purchase decision in B2B markets: a survey

2024-09-20T01:31:21Z

Yazar Oral, Çağdaş, 1989- author. Tuncay Çelikel, Aslı, thesis advisor. Akseki (Falcıoğlu), Pınar, jury member. Samur Teraman, Seray Begüm, jury member. Işık University.
Yer Numarası HF5415.32 .O73 2021
Elektronik Erişim Click for open access.
Format: Books

Handbook of research on leveraging consumer psychology for effective customer engagement

2024-09-20T01:31:21Z

Yazar Norazah Mohd. Suki, editor. IGI Global eBooks IGI Global
Yer Numarası HF5415.32 .H3643 2017E
Elektronik Erişim Full Text Available From IGI Global 2017 Packages
Format: Electronic Resources

Büyük veri iş başında : 45 yıldız şirket Büyük Veri'yi nasıl kullandı?

2024-09-20T01:31:21Z

Yazar Marr, Bernard, author. Akman, Zeynep Hale, editor. Kocaoğlu, Erkan, cover designer. Gündüz, Başak, translator. Özkan, Pelin, publishing director.
Yer Numarası HF5415.32 .M3719 2017
Format: Books

Why we buy : the science of shopping

2024-09-20T01:31:21Z

Yazar Underhill, Paco.
Yer Numarası HF5415.2 .U53 1999
Format: Books

Tüketici kültürü ansiklopedisi

2024-09-20T01:31:21Z

Yazar Türkiye Tüketicileri Koruma ve Eğitim Vakfı.
Yer Numarası HF5415.32 .T85 1998
Format: Books

Müşteri deneyimi : tasarım, yönetim, dönüşüm

2024-09-20T01:31:21Z

Yazar Varnalı, Kaan, author. Akman, Zeynep Hale, editor. Varnalı, Hilay, cover designer. Çakıroğlu, Sena Altun, visual director.
Yer Numarası HF5415.5 .V37 2017
Format: Books

Applying social cognition to consumer-focused strategy

2024-09-20T01:31:21Z

Yazar Kardes, Frank R. Herr, Paul, 1956- Nantel, Jacques. Conference on Advertising and Consumer Psychology (23rd : 2004 : Montréal, Québec)
Yer Numarası HF5415.32 .A67 2005
Elektronik Erişim Publisher description Table of contents only
Format: Books

İnsanlar neden alışveriş yapar?

2024-09-20T01:31:21Z

Yazar Underhill, Paco, author. Duru, Ekin, tranbslator.
Yer Numarası HF5415.2 .U5319 2000
Format: Books

Freud on Madison Avenue : motivation research and subliminal advertising in America

2024-09-20T01:31:21Z

Yazar Samuel, Lawrence R. JSTOR e-Books JSTOR
Yer Numarası HF5415.34 .S26 2010
Elektronik Erişim Full Text Available From JSTOR eBooks
Format: Electronic Resources

Tüketim sosyolojisi : gösteriş amaçlı tüketim ve gençlik

2024-09-20T01:31:21Z

Yazar Şahin, Kamil, author. Anık, Mehmet, author. Sarp, Mustafa, cover designer. Kırdar, Sevda, redactor.
Yer Numarası HF5415.32 .S24 2017
Format: Books

Factors affecting online purchase intention of clothing in Pakistan

2024-09-20T01:31:21Z

Yazar Kamran, Zonaira, author. Develi, Evrim İldem, thesis advisor. Tuncay Çelikel, Aslı, jury member. Özekan, Damla, jury member. Işık University.
Yer Numarası HF5415.33.P35 K36 2022
Elektronik Erişim Click for open access
Format: Books

Pazarlama yönetimi : global ve yönetimsel yaklaşım

2024-09-20T01:31:21Z

Yazar Kirtiş, A. Kazım. İstanbul Gelişim Üniversitesi.
Yer Numarası HF5415.13 .K57 2013
Format: Books

The social psychology of consumer behaviour

2024-09-20T01:31:21Z

Yazar Bagozzi, Richard P. Gurhan-Canli, Zeynep, 1968- Priester, Joseph R., 1960-
Yer Numarası HB801 .B267 2002
Elektronik Erişim Publisher description Contributor biographical information Table of contents
Format: Books

Tüketim sosyolojisi

2024-09-20T01:31:21Z

Yazar Duman, M. Zeki, author. Çakır, Göksel, cover designer, layout, redactor.
Yer Numarası HF5415.32 .D86 2018
Format: Books

Kültür ve tüketim : (Hofstede kültür boyutları ve ülke örnekleri ile)

2024-09-20T01:31:21Z

Yazar Karaca, Şükran, author. Gümüş, Niyazi, author. Kırdar, Sevda, page designer, cover designer.
Yer Numarası HF5415.32 .K373 2018
Format: Books

The observational research handbook : understanding how consumers live with your product

2024-09-20T01:31:21Z

Yazar Abrams, Bill. American Marketing Association.
Yer Numarası HF5415.33.U6 A25 2000
Elektronik Erişim Publisher description
Format: Books

How customers think : essential insights into the mind of the market

2024-09-20T01:31:21Z

Yazar Zaltman, Gerald.
Yer Numarası HF5415.32 .Z35 2003
Format: Books

Consumption Behaviour and Social Responsibility A Consumer Research Approach

2024-09-20T01:31:21Z

Yazar Gupta, Karnika. author. Singh, Narendra. author. SpringerLink (Online service)
Yer Numarası HF5387 -5387.5
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2020 Packages
Format: Electronic Resources

The consumer society reader

2024-09-20T01:31:21Z

Yazar Lee, Martyn J., 1961-
Yer Numarası HF5415.32 .C65 2000
Format: Books

Rivalry and Group Behavior Among Consumers and Brands Comparisons In and Out of the Sport Context

2024-09-20T01:31:21Z

Yazar Havard, Cody T. author. SpringerLink (Online service)
Yer Numarası HF5410 -5417.5
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2021 Packages
Format: Electronic Resources

Exploring the rise of fandom in contemporary consumer culture

2024-09-20T01:31:21Z

Yazar Wang, Chenglu, editor. IGI Global eBooks IGI Global
Yer Numarası HF5415.32 .E97 2017E
Elektronik Erişim Full Text Available From IGI Global 2018 Packages
Format: Electronic Resources

Handbook of research on consumerism and buying behavior in developing nations

2024-09-20T01:31:21Z

Yazar Gbadamosi, Ayantunji, editor. IGI Global eBooks IGI Global
Yer Numarası HF5415.33 .D48 C66 2016E
Elektronik Erişim Full Text Available From IGI Global 2016 Packages
Format: Electronic Resources

Gluten-free Bread Technology

2024-09-20T01:31:21Z

Yazar Mir, Shabir Ahmad. editor. Shah, Manzoor Ahmad. editor. Hamdani, Afshan Mumtaz. editor. SpringerLink (Online service)
Yer Numarası TX341 -641
Elektronik Erişim Full Text Available From Springer Nature Biomedical and Life Sciences 2021 Packages
Format: Electronic Resources

Consumer Voice The Democratization of Consumption Markets in the Digital Age

2024-09-20T01:31:21Z

Yazar Kucuk, S. Umit. author. SpringerLink (Online service)
Yer Numarası HF5410 -5417.5
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2020 Packages
Format: Electronic Resources

Retailing management

2024-09-20T01:31:21Z

Yazar Levy, Michael, 1950- author. Weitz, Barton A., author. Grewal, Dhruv, author.
Yer Numarası HF5429.L48 2014
Format: Books

Predicting trends and building strategies for consumer engagement in retail environments

2024-09-20T01:31:21Z

Yazar Granata, Giuseppe, 1965- editor. Tartaglione, Andrea Moretta, 1971- editor. Tsiakis, Theodosios, 1978- editor. IGI Global eBooks IGI Global
Yer Numarası HF5429 .P697 2019E
Elektronik Erişim Full Text Available From IGI Global 2019 Packages
Format: Electronic Resources

Gösterge ekonomi politiği hakkında bir eleştiri

2024-09-20T01:31:21Z

Yazar Baudrillard, Jean, 1929-2007. Adanır, Oğuz, 1951- Bilgin, Ali, 1980-
Yer Numarası HB801 .B38 2009
Elektronik Erişim View the back cover
Format: Books

Welfare

2024-09-20T01:31:21Z

Yazar Jorgenson, Dale Weldeau, 1933-
Yer Numarası HB523 .J673 1997 V.1
Format: Books

Predictably irrational : the hidden forces that shape our decisions

2024-09-20T01:31:21Z

Yazar Ariely, Dan.
Yer Numarası BF448 .A75 2009
Format: Books

Re-Modeling the Brand Purchase Funnel Conceptualization and Empirical Application

2024-09-20T01:31:21Z

Yazar Dierks, Alexander. author. SpringerLink (Online service)
Yer Numarası HF5415.1255
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2017 Packages
Format: Electronic Resources

Analyzing the cultural diversity of consumers in the global marketplace

2024-09-20T01:31:21Z

Yazar Alcantara-Pilar, Juan Miguel, 1975- editor. Barrio-García, Salvador del, editor. Crespo-Almendros, Esmeralda, editor. Porcu, Lucia, editor. IGI Global eBooks
Yer Numarası HF5415.32 .A527 2015E
Elektronik Erişim Full Text Available From IGI Global 2015 Packages
Format: Electronic Resources

The soul of the new consumer : authenticity -- what we buy and why in the new economy

2024-09-20T01:31:21Z

Yazar Lewis, David, 1942- Bridger, Darren.
Yer Numarası HF5415.32 .L49 2001
Format: Books

Product and market development for subsistence marketplaces

2024-09-20T01:31:21Z

Yazar Rosa, José Antonio, 1955- Viswanathan, Madhu. Emerald Business, Management & Economics Emerald e-Books Emerald
Yer Numarası HF5415.33 .D44 P76 2007
Elektronik Erişim Full Text Available From Emerald Business, Management & Economics 2007 Packages
Format: Electronic Resources

Cross-Cultural Brand Personality and Brand Desirability An Empirical Approach to the Role of Culture on this Mediated Interplay

2024-09-20T01:31:21Z

Yazar Vellnagel, Corinna Colette. author. SpringerLink (Online service)
Yer Numarası HF5415.1255
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2020 Packages
Format: Electronic Resources

Özet Pazarlama

2024-09-20T01:31:21Z

Yazar Hatiboğlu, Zeyyat, 1925-2018. author.
Yer Numarası HF5415 .H39 1999
Format: Books

Marketing Management Past, Present and Future

2024-09-20T01:31:21Z

Yazar Czinkota, Michael R. author. Kotabe, Masaaki. author. Vrontis, Demetris. author. Shams, S. M. Riad. author. SpringerLink (Online service)
Yer Numarası HF5410 -5417.5
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2021 Packages
Format: Electronic Resources

Hot button marketing

2024-09-20T01:31:21Z

Yazar Feig, Barry, author.
Yer Numarası HF5438.8.P75 F45
Format: Books

Social and reference group through personal experience affect decision making process of consumer for FMCG products in Islamabad

2024-09-20T01:31:21Z

Yazar Daud, Azhar, author. Özekan, Damla, thesis advisor. Palalar Alkan, Deniz, jury member. Tuncay Çelikel, Aslı, jury member. Işık University.
Yer Numarası HF5415.33.P35 D38 2022
Elektronik Erişim Click for open access
Format: Books

Cüzdan payı kuralı : müşteri sadakati ve büyüme

2024-09-20T01:31:21Z

Yazar Keiningham, Timothy L., author. Aksoy, Lerzan, author. Williams, Luke, author. Buoye, Alexander, author. Kara, Yasin Emre, translator.
Yer Numarası HF5415.525 .K4519 2016
Format: Books

Longer lasting products : alternatives to the throwaway society

2024-09-20T01:31:21Z

Yazar Cooper, Tim, 1957- Taylor & Francis e-Books Taylor & Francis Group
Yer Numarası HF5415.155 .L66 2016
Elektronik Erişim Full Text Available From Taylor & Francis e-Books
Format: Books

The customer's victory : from corporation to co-operation

2024-09-20T01:31:21Z

Yazar Dupuy, François.
Yer Numarası HD38.4 .D87 1999
Format: Books

Utilizing consumer psychology in business strategy

2024-09-20T01:31:21Z

Yazar Dalgic, Tevfik, author. Unal, Sevtap, 1971- author. IGI Global eBooks IGI Global
Yer Numarası HD30.28 .D345 2018E
Elektronik Erişim Full Text Available From IGI Global 2018 Packages
Format: Electronic Resources

AaramShop.com reinventing the e-grocery wheel in India

2024-09-20T01:31:21Z

Yazar Rishi, Bikramjit. Kapoor, Ashish. Bhatia, Sameer. Emerald Case Studies Emerald
Yer Numarası HD38.5 .K37 2016
Elektronik Erişim Full Text Available From Emerald Case Studies 2016 Packages
Format: Electronic Resources

Cereal-Based Foodstuffs: The Backbone of Mediterranean Cuisine

2024-09-20T01:31:21Z

Yazar Boukid, Fatma. editor. SpringerLink (Online service)
Yer Numarası TX341 -641
Elektronik Erişim Full Text Available From Springer Nature Biomedical and Life Sciences 2021 Packages
Format: Electronic Resources

Exploring the dynamics of consumerism in developing nations

2024-09-20T01:31:21Z

Yazar Gbadamosi, Ayantunji, editor. IGI Global eBooks IGI Global
Yer Numarası HF5415.33 .D48 E97 2019E
Elektronik Erişim Full Text Available From IGI Global 2019 Packages
Format: Electronic Resources

Marketing and Customer Loyalty The Extra Step Approach

2024-09-20T01:31:21Z

Yazar Cavallone, Mauro. author. SpringerLink (Online service)
Yer Numarası HF5415.5 -5415.53
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2017 Packages
Format: Electronic Resources

Yönlendirilen arzu tüketim kültürü, reklam ve psikanaliz

2024-09-20T01:31:21Z

Yazar Güler, Meltem, author. Aygün Cengiz, Serpil, editor. Uçar, A. Engin, cover designer. Yoğunali, Gözde, cover designer.
Yer Numarası HC79.C6 G85 2019
Format: Books

Televizyon reklamlarında etik : marka sadakati perspektifinden bir değerlendirme

2024-09-20T01:31:21Z

Yazar Özdemir, Handan, author. Kaleözü, Özlem Nur, page designer, cover designer.
Yer Numarası HF6146.T42 O93 2018
Format: Books

Sade/ce

2024-09-20T01:31:21Z

Yazar Demir, Filiz Otay, editor. Balcı, Hüma, author. Uğurlu, Özge, author. Demir, Filiz Otay, author. Kuçuradi, İoanna, 1936-, author.
Yer Numarası HB801 .S23 2015
Format: Books

İstif çağı

2024-09-20T01:31:21Z

Yazar Wallman, James, author. Karagözoğlu, Senem, translator. Özgören, Aytaç, translator. Kaya, Onur, preparer.
Yer Numarası HC79.C6 W3519 2018
Format: Books

Marka birleşmeleri : ''tüketici satın alma kararına ilişkin bir uygulama''

2024-09-20T01:31:21Z

Yazar Özsaçmacı, Bülent, author. Kırdar, Sevda, cover designer, redactor.
Yer Numarası HD69.B7 O97 2018
Format: Books

Elderly consumers and retail sales personnel : examining knowledge, attitudes, and retail service satisfaction

2024-09-20T01:31:21Z

Yazar Johnson-Hillery, Julie, 1957- Kang, Jikyeong, 1961-
Yer Numarası HC110.C6 J634 1997
Format: Books

Nudge : improving decisions about health, wealth, and happiness

2024-09-20T01:31:21Z

Yazar Thaler, Richard H., 1945- Sunstein, Cass R.
Yer Numarası HB74.P8 T53 2009
Format: Books

Estetik zeka : nasıl artırılır, işletmede ve ötesinde nasıl kullanılır

2024-09-20T01:31:21Z

Yazar Brown, Pauline, 1966- author. Bozkurt, Mehmet, editor. Nalça, Ekin, translator. Andıç, Melike, translator. Karasar, Şahin, general publishing director.
Yer Numarası HD53 .B7619 2020
Format: Books

Consumer Happiness: Multiple Perspectives

2024-09-20T01:31:21Z

Yazar Dutta, Tanusree. editor. Mandal, Manas Kumar. editor. SpringerLink (Online service)
Yer Numarası HD28 -70
Elektronik Erişim Full Text Available From Springer Nature Engineering 2021 Packages
Format: Electronic Resources

8. Ulusal pazarlama kongresi : ''Konjonktürel pazarlama'' bildiriler kitabı 16-19 Ekim 2003 Kayseri

2024-09-20T01:31:21Z

Yazar Ulusal Pazarlama Kongresi (8th : 2003 : Kayseri, Turkey) Akdoğan, M. Şükrü, editor.
Yer Numarası HF5411 .U487357 2003
Format: Books

Analyzing human behavior in cyberspace

2024-09-20T01:31:21Z

Yazar Yan, Zheng, 1958- editor. IGI Global eBooks IGI Global
Yer Numarası HM742 .A55 2018E
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Dürtme : sağlık, zenginlik ve mutluluk için alınan kararları geliştirmek üzerine

2024-09-20T01:31:21Z

Yazar Thaler, Richard H., 1945- author. Sunstein, Cass R., author. Günsel, Enver, translator. Tan, Yusuf, publishing coordinator. Zararsız, Tuvana, editor.
Yer Numarası HB74.P8 T4319 2018
Format: Books

Structural equation modeling approaches to e-service adoption

2024-09-20T01:31:21Z

Yazar Akgul, Yakup, 1977- editor. IGI Global eBooks IGI Global
Yer Numarası HF5548.32 .S7836 2019E
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China Branding Cases from Zhejiang

2024-09-20T01:31:21Z

Yazar Liu, Martin J. editor. Luo, Jun. editor. SpringerLink (Online service)
Yer Numarası HC411 -495
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Driving green consumerism through strategic sustainability marketing

2024-09-20T01:31:21Z

Yazar Quoquab, Farzana, 1978- editor. Thurasamy, Ramayah, 1964- editor. Mohammad, Jihad, 1970- editor. IGI Global eBooks IGI Global
Yer Numarası HF5413 .D75 2018E
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Contemporary Collaborative Consumption Trust and Reciprocity Revisited

2024-09-20T01:31:21Z

Yazar Cruz, Isabel. editor. Ganga, Rafaela. editor. Wahlen, Stefan. editor. SpringerLink (Online service)
Yer Numarası HM511 -538
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Format: Electronic Resources

The winner-take-all society : why the few at the Top Get So Much More Thanthe Rest of Us

2024-09-20T01:31:21Z

Yazar Frank, Robert H. Cook, Philip J., 1946-
Yer Numarası HB238 .F7399 1995
Format: Books

Sustainability in the Textile and Apparel Industries Production Process Sustainability

2024-09-20T01:31:21Z

Yazar Muthu, Subramanian Senthilkannan. editor. Gardetti, Miguel Angel. editor. SpringerLink (Online service)
Yer Numarası HF1021 -1027
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Format: Electronic Resources

Panic Buying Perspectives and Prevention

2024-09-20T01:31:21Z

Yazar Arafat, S.M. Yasir. editor. (orcid)0000-0003-0521-5708 Kumar Kar, Sujita. editor. Kabir, Russell. editor. SpringerLink (Online service)
Yer Numarası HM1001 -1281
Elektronik Erişim Full Text Available From Springer Nature Behavioral Science and Psychology 2021 Packages
Format: Electronic Resources

Sustainability in the Textile and Apparel Industries Sourcing Natural Raw Materials

2024-09-20T01:31:21Z

Advances in Advertising Research IX Power to Consumers

2024-09-20T01:31:21Z

Yazar Cauberghe, Verolien. editor. Hudders, Liselot. editor. Eisend, Martin. editor. SpringerLink (Online service)
Yer Numarası HF5415.1255
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Format: Electronic Resources

Ekolojik zeka : satın aldıklarımızn saklı etkilerini ilmek her şeyi nasıl değiştirebilir

2024-09-20T01:31:21Z

Yazar Goleman, Daniel, 1946-
Yer Numarası HC79 .E5 G65 2009
Format: Books

Approaching Consumer Culture Global Flows and Local Contexts

2024-09-20T01:31:21Z

Yazar Krasteva-Blagoeva, Evgenia. editor. SpringerLink (Online service)
Yer Numarası HB74 .P8
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Format: Electronic Resources

Sustainability in the Textile and Apparel Industries Consumerism and Fashion Sustainability

2024-09-20T01:31:21Z

Sustainability in the Textile and Apparel Industries Sustainable Textiles, Clothing Design and Repurposing

2024-09-20T01:31:21Z

Sustainability in the Textile and Apparel Industries Sourcing Synthetic and Novel Alternative Raw Materials

2024-09-20T01:31:21Z

The winner-take-all society : how more and more Americans compete for ever fewer and bigger prizes, encouraging economic waste, income inequality, and an impoverished cultural life

2024-09-20T01:31:21Z

Yazar Frank, Robert H. Cook, Philip J., 1946-
Yer Numarası HB238 .F739 1995
Format: Books

Sustainable Luxury and Craftsmanship

2024-09-20T01:31:21Z

Yazar Gardetti, Miguel Ángel. editor. Coste-Manière, Ivan. editor. SpringerLink (Online service)
Yer Numarası GE196
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Format: Electronic Resources

Social Drivers In Food Technology

2024-09-20T01:31:21Z

Yazar Silva, Vivian-Lara. author. SpringerLink (Online service)
Yer Numarası TX341 -641
Elektronik Erişim Full Text Available From Springer Nature Biomedical and Life Sciences 2020 Packages
Format: Electronic Resources

Sustainable Luxury and Jewelry

2024-09-20T01:31:21Z

Yazar Coste-Manière, Ivan. editor. Gardetti, Miguel Ángel. editor. SpringerLink (Online service)
Yer Numarası GE300 -350
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Dijital pazarlamayla gelişen sosyal medya pazarlamasının tüketicilerin satın alma davranışı üzerindeki etkisi

2024-09-20T01:31:21Z

Yazar Tosun, Yusuf Engin, author. Tuncay Çelikel, Aslı, thesis advisor. Yıldırım, Pınar, jury member. Akseki, Pınar, jury member. Işık University.
Yer Numarası HF5414 .T67 2022
Elektronik Erişim Açık erişim için tıklayınız
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Tüketici davranışı nörolojisi : nöroekonomi-eeg yöntemi ile nöromarketing uygulaması

2024-09-20T01:31:21Z

Yazar Yorgancılar, F. Nur, 1987- author. Arlı, Mahmut, publishing director.
Yer Numarası HF5415.12615 .Y67 2015
Format: Books

Postmodern dünyada tüketimi yeniden anlamlandıracak : yeni müşteri

2024-09-20T01:31:21Z

Yazar Torlak, Ömer, author. Altunışık, Remzi, author. Özdemir, Şuayıp, author.
Yer Numarası HF5415 .T67 2007
Format: Books

Digitalization in the Luxury Fashion Industry Strategic Branding for Millennial Consumers

2024-09-20T01:31:21Z

Yazar Cabigiosu, Anna. author. SpringerLink (Online service)
Yer Numarası HF5410 -5417.5
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Markalar nasıl genç kalır : Y ve Z kuşakları için markalama

2024-09-20T01:31:21Z

Yazar Bergh, Joeri van den, 1971- author. Behrer, Mattias, author. Maeseneire, Patrick de. Vaner, Canan, translator. Üskent, Gülşah, cover designer.
Yer Numarası HF5415.332.Y66 B4719 2016
Format: Books

Consumer adoption and usage of broadband

2024-09-20T01:31:21Z

Yazar Dwivedi, Yogesh Kumar. IGI Global eBooks IGI Global
Yer Numarası TK5103.4 .D95 2008E
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Buy.ology : satın almaya dair bildiğimiz her şey neden yanlış?

2024-09-20T01:31:21Z

Yazar Lindstrom, Martin, 1970- author. Şensoy, Ümit, translator. Dicleli, Zülfü, preparer. Talay, Selim, proofreader. Göloğlu, Fevzi, layout.
Yer Numarası HF5415.12615 .L5619 2020
Format: Books

Tourist Behavior An Experiential Perspective

2024-09-20T01:31:21Z

Yazar Kozak, Metin. editor. Kozak, Nazmi. editor. SpringerLink (Online service)
Yer Numarası G154.9 -155.8
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Format: Electronic Resources

Managerial economics

2024-09-20T01:31:21Z

Yazar Maurice, S. Charles. Thomas, Christopher R.
Yer Numarası HD30.22 .M38 1999
Format: Books

Perceived Brand Localness An Empirical Study of the German Fashion Market

2024-09-20T01:31:21Z

Yazar Igelbrink, Jörg. author. SpringerLink (Online service)
Yer Numarası HF5415.1255
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Format: Electronic Resources

Concepts of Quality Connected to Social Media and Emotions

2024-09-20T01:31:21Z

Yazar Vlad, Denisa Elena. author. SpringerLink (Online service)
Yer Numarası HD62.4 -62.45
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Ethical issues in international marketing

2024-09-20T01:31:21Z

Yazar Delener, Nejdet.
Yer Numarası HF1416 .E84 1995
Elektronik Erişim Publisher description
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Revolutionary nostalgia : retromania, neo-burlesque and consumer culture

2024-09-20T01:31:21Z

Yazar Cervellon, Marie-Cécile, author. Brown, Stephen, 1955 March 23- author. Emerald Social Sciences Emerald e-Books Emerald
Yer Numarası HM1033 .C47 2018
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Multisensory Packaging Designing New Product Experiences

2024-09-20T01:31:21Z

Yazar Velasco, Carlos. editor. Spence, Charles. editor. SpringerLink (Online service)
Yer Numarası HD45
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Format: Electronic Resources

Foundations of Economic Psychology A Behavioral and Mathematical Approach

2024-09-20T01:31:21Z

Yazar Takemura, Kazuhisa. author. SpringerLink (Online service)
Yer Numarası HB131 -147
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Format: Electronic Resources

Trends in Tourist Behavior New Products and Experiences from Europe

2024-09-20T01:31:21Z

Yazar Artal-Tur, Andrés. editor. Kozak, Metin. editor. Kozak, Nazmi. editor. SpringerLink (Online service)
Yer Numarası G154.9 -155.8
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Format: Electronic Resources

The Sociology of Hallyu Pop Culture Surfing the Korean Wave

2024-09-20T01:31:21Z

Yazar Cicchelli, Vincenzo. author. Octobre, Sylvie. author. SpringerLink (Online service)
Yer Numarası HM621 -656
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Format: Electronic Resources

Understanding Luxury Fashion From Emotions to Brand Building

2024-09-20T01:31:21Z

Yazar Cantista, Isabel. editor. Sádaba, Teresa. editor. (orcid)0000-0002-2441-5724 SpringerLink (Online service)
Yer Numarası HD9999 .L85-.L854
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Building Engagement for Sustainable Development Challenges of Sustainable Economy in Times of Accelerated Change

2024-09-20T01:31:21Z

Yazar Tăchiciu, Laurențiu. editor. Weber, Gregor. editor. Bodemann, Markus. editor. SpringerLink (Online service)
Yer Numarası HD62.5
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Format: Electronic Resources

A statistical approach to web usability analysis

2024-09-20T01:31:21Z

Yazar Giritli, Efe Batur, author. Perdahçı, Nazım Ziya, thesis advisor. Dağ, Hasan, jury member. Aksezer, Çağlar, jury member. Işık Üniversitesi.
Yer Numarası HF5548.32 .G57 2007
Elektronik Erişim Click for open access
Format: Books

Managing Emotion in Design Innovation

2024-09-20T01:31:21Z

Yazar Singh, Amitoj. Taylor & Francis Group Taylor & Francis e-Books
Yer Numarası TS
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Sustainability in Innovation and Entrepreneurship Policies and Practices for a World with Finite Resources

2024-09-20T01:31:21Z

Yazar Leal-Millan, Antonio. editor. Peris-Ortiz, Marta. editor. Leal-Rodríguez, Antonio L. editor. SpringerLink (Online service)
Yer Numarası HD28 -70
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Format: Electronic Resources

The Promotion of Education A Critical Cultural Social Marketing Approach

2024-09-20T01:31:21Z

Yazar Harwood, Valerie. author. Murray, Nyssa. author. SpringerLink (Online service)
Yer Numarası L1 -991
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Go logo! a handbook to the art of global branding : 12 keys to creating successful global brands

2024-09-20T01:31:21Z

Yazar Cato, Mac.
Yer Numarası HF5415.1255 C38 2010
Elektronik Erişim Table of contents only Publisher description Contributor biographical information View the back cover
Format: Books

Online Impulse Buying and Cognitive Dissonance Examining the Effect of Mood on Consumer Behaviour

2024-09-20T01:31:21Z

Yazar Mattia, Giovanni. author. Di Leo, Alessio. author. Principato, Ludovica. author. SpringerLink (Online service)
Yer Numarası HF5415.1265
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Format: Electronic Resources

Marketing Food Brands Private Label versus Manufacturer Brands in the Consumer Goods Industry

2024-09-20T01:31:21Z

Yazar Chimhundu, Ranga. author. SpringerLink (Online service)
Yer Numarası HF5415.1255
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Format: Electronic Resources

Luxury Tourism Market Trends, Changing Paradigms, and Best Practices

2024-09-20T01:31:21Z

Yazar Conrady, Roland. editor. Ruetz, David. editor. Aeberhard, Marc. editor. SpringerLink (Online service)
Yer Numarası G154.9 -155.8
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Format: Electronic Resources

Grand Designs Consumer Markets and Home-Making

2024-09-20T01:31:21Z

Yazar Podkalicka, Aneta. author. Milne, Esther. author. Kennedy, Jenny. author. SpringerLink (Online service)
Yer Numarası PN1600 -3307.2
Elektronik Erişim Full Text Available From Springer Nature Literature, Cultural and Media Studies 2018 Packages
Format: Electronic Resources

Advances in Advertising Research X Multiple Touchpoints in Brand Communication

2024-09-20T01:31:21Z

Yazar Bigne, Enrique. editor. Rosengren, Sara. editor. SpringerLink (Online service)
Yer Numarası HB74 .P8
Elektronik Erişim Full Text Available From Springer Nature Behavioral Science and Psychology 2019 Packages
Format: Electronic Resources

Retailing management : a planning approach

2024-09-20T01:31:21Z

Yazar Redinbaugh, Larry D, author.
Yer Numarası HF5429 .R43 1976
Format: Books

The Digitization of Business in China Exploring the Transformation from Manufacturing to a Digital Service Hub

2024-09-20T01:31:21Z

Yazar Kim, Young-Chan. editor. Chen, Pi-Chi. editor. SpringerLink (Online service)
Yer Numarası HF3751 -3868
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Format: Electronic Resources

Food Waste at Consumer Level A Comprehensive Literature Review

2024-09-20T01:31:21Z

Yazar Principato, Ludovica. author. SpringerLink (Online service)
Yer Numarası GF
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Format: Electronic Resources

Exploring Service Productivity Studies in the German Airport Industry

2024-09-20T01:31:21Z

Yazar Lehmann, Claudia. author. SpringerLink (Online service)
Yer Numarası HD30.28
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Format: Electronic Resources

The Post-Pandemic Business Playbook Customer-Centric Solutions to Help Your Firm Grow

2024-09-20T01:31:21Z

Yazar Mintz, Ofer. author. SpringerLink (Online service)
Yer Numarası HF5410 -5417.5
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Format: Electronic Resources

Contagious : bir ürünü veya fikri popüler yapan nedir?

2024-09-20T01:31:21Z

Yazar Berger, Jonah. Aksoy, Günseli. Bulsun, Utku Umut.
Yer Numarası HF5415.153 .B474 2013
Elektronik Erişim View the back cover
Format: Books

Food Waste Management Solving the Wicked Problem

2024-09-20T01:31:21Z

Yazar Närvänen, Elina. editor. Mesiranta, Nina. editor. Mattila, Malla. editor. Heikkinen, Anna. editor. (orcid)0000-0002-2928-5287 SpringerLink (Online service)
Yer Numarası HD28 -70
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Format: Electronic Resources

Covid-19 salgını sürecinin gıda ürünleri ambalaj tasarımına olan etkisi

2024-09-20T01:31:21Z

Yazar Ceylan, İlayda, author. Çevikayak Yelmi, Pınar, thesis advisor. Tuğal, Sibel, jury member. Gelmez, Koray, jury member. Işık University.
Yer Numarası NC1002.P33 C49 2022
Elektronik Erişim Açık erişim için tıklayınız
Format: Books

Advances in National Brand and Private Label Marketing Eighth International Conference, 2021

2024-09-20T01:31:21Z

Yazar Martínez-López, Francisco J. editor. Gázquez-Abad, Juan Carlos. editor. SpringerLink (Online service)
Yer Numarası HF5415.1255
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Format: Electronic Resources

Retail Isn't Dead Innovative Strategies for Brick and Mortar Retail Success

2024-09-20T01:31:21Z

Yazar Spanke, Matthias. author. SpringerLink (Online service)
Yer Numarası HF4999.2 -6182
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Format: Electronic Resources

Intercultural Service Encounters Cross-cultural Interactions and Service Quality

2024-09-20T01:31:21Z

Yazar Sharma, Piyush. author. SpringerLink (Online service)
Yer Numarası HF5415.5 -5415.53
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2019 Packages
Format: Electronic Resources

Consumption and Consumer Society The Craft Consumer and Other Essays

2024-09-20T01:31:21Z

Yazar Campbell, Colin. author. SpringerLink (Online service)
Yer Numarası HM621 -656
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Format: Electronic Resources

The Electricity Grid in Indonesia The Experiences of End-Users and Their Attitudes Toward Solar Photovoltaics

2024-09-20T01:31:21Z

Yazar Kunaifi, K. author. Veldhuis, A.J. author. Reinders, A.H.M.E. author. SpringerLink (Online service)
Yer Numarası TJ807 -830
Elektronik Erişim Full Text Available From Springer Nature Energy 2020 Packages
Format: Electronic Resources

Wellness culture : how the wellness movement has been used to empower, profit and misinform

2024-09-20T01:31:21Z

Yazar Baker, Stephanie Alice, author. Emerald Social Sciences Emerald e-Books Emerald
Yer Numarası RA425 .B35 2022
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Format: Electronic Resources

Customer Engagement in Theory and Practice A Marketing Management Perspective

2024-09-20T01:31:21Z

Yazar Żyminkowska, Katarzyna. author. SpringerLink (Online service)
Yer Numarası HF5415.5 -5415.53
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Format: Electronic Resources

Reklamın teknik analizi : reklamda kadın

2024-09-20T01:31:21Z

Yazar Özsoy, Tufan, author. Madran, Canan, author.
Yer Numarası HF5823 .O97 2010
Format: Books

Domesticity on Display Romanian Middle-Class Material Culture from Late Socialism to Today

2024-09-20T01:31:21Z

Yazar Cristache, Maria. author. SpringerLink (Online service)
Yer Numarası HM621 -656
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Format: Electronic Resources

Digital marketing during the Covid-19 pandemic : a field study in the education sector

2024-09-20T01:31:21Z

Yazar Mirzayeva, Leyla, author. Yılmaz, Kemal Özkan, thesis advisor. Tuncay Çelikel, Aslı, jury member. Akseki, Pınar, jury member. Işık University.
Yer Numarası HF5414 .M57 2022
Elektronik Erişim Click for open access
Format: Books

The New Luxury Experience Creating the Ultimate Customer Experience

2024-09-20T01:31:21Z

Yazar Batat, Wided. author. SpringerLink (Online service)
Yer Numarası HD9999 .L85-.L854
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2019 Packages
Format: Electronic Resources

Microeconomics and behavior

2024-09-20T01:31:21Z

Yazar Frank, Robert H.
Yer Numarası HB171.5 .F733 1994
Format: Books

Storytelling-case archetype decoding and assignment manual (SCADAM)

2024-09-20T01:31:21Z

Yazar Woodside, Arch G. Sood, Suresh C. Emerald Business, Management & Economics Emerald e-Books Emerald
Yer Numarası HF5415.32 .S76 2016
Elektronik Erişim Full Text Available From Emerald Business, Management & Economics 2016 Packages
Format: Electronic Resources

Microeconomics and behavior

2024-09-20T01:31:21Z

Yazar Frank, Robert H.
Yer Numarası HB171.5 .F733 1997
Format: Books

Designing Luxury Brands The Science of Pleasing Customers' Senses

2024-09-20T01:31:21Z

Yazar Derval, Diana. author. SpringerLink (Online service)
Yer Numarası HF5415.1255
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2018 Packages
Format: Electronic Resources

Influence and Behavior Analysis in Social Networks and Social Media

2024-09-20T01:31:21Z

Yazar Kaya, Mehmet. editor. Alhajj, Reda. editor. SpringerLink (Online service)
Yer Numarası HM511 -538
Elektronik Erişim Full Text Available From Springer Nature Social Sciences 2019 Packages
Format: Electronic Resources

Consumer Behaviour and Sustainable Fashion Consumption

2024-09-20T01:31:21Z

Yazar Muthu, Subramanian Senthilkannan. editor. SpringerLink (Online service)
Yer Numarası TS1 -2301
Elektronik Erişim Full Text Available From Springer Nature Engineering 2019 Packages
Format: Electronic Resources

Product Innovation Management Intelligence, Discovery, Development

2024-09-20T01:31:21Z

Yazar Biazzo, Stefano. author. (orcid)0000-0003-3373-2964 Filippini, Roberto. author. (orcid)0000-0002-2130-9563 SpringerLink (Online service)
Yer Numarası HD45
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2021 Packages
Format: Electronic Resources

Audience Development and Cultural Policy

2024-09-20T01:31:21Z

Yazar Hadley, Steven. author. SpringerLink (Online service)
Yer Numarası HM621 -656
Elektronik Erişim Full Text Available From Springer Nature Literature, Cultural and Media Studies 2021 Packages
Format: Electronic Resources

Applied behavioral economics research and trends

2024-09-20T01:31:21Z

Yazar Ianole, Rodica, editor. IGI Global eBooks IGI Global
Yer Numarası HB74 .P8 A67 2017E
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Format: Electronic Resources

Varieties of Political Consumerism From Boycotting to Buycotting

2024-09-20T01:31:21Z

Yazar Zorell, Carolin V. author. SpringerLink (Online service)
Yer Numarası JZ1252
Elektronik Erişim Full Text Available From Springer Nature Political Science and International Studies 2019 Packages
Format: Electronic Resources

Pazarlama

2024-09-20T01:31:21Z

Yazar Doğan, Tuncer, author. Arpacı, Tamer, author. Ayhan, Doğan Yaşar, author. Böge, Erinç, author. Üner, M. Mithat, author.
Yer Numarası HF5415 .P3937 1994
Format: Books

Global marketing strategies for the promotion of luxury goods

2024-09-20T01:31:21Z

Yazar Mosca, Fabrizio, editor. Gallo, Rosalia, editor. IGI Global eBooks IGI Global
Yer Numarası HD9999 .L852 G596 2016E
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Format: Electronic Resources

Consumer Psychology A Life Span Developmental Approach

2024-09-20T01:31:21Z

Yazar Young, Brian M. author. SpringerLink (Online service)
Yer Numarası HF5548.7 -5548.85
Elektronik Erişim Full Text Available From Springer Nature Behavioral Science and Psychology 2018 Packages
Format: Electronic Resources

Broadening Cultural Horizons in Social Marketing Comparing Case Studies from Asia-Pacific

2024-09-20T01:31:21Z

Yazar Hay, Rachel. editor. Eagle, Lynne. editor. Bhati, Abhishek. editor. SpringerLink (Online service)
Yer Numarası HF5387 -5387.5
Elektronik Erişim Full Text Available From Springer Nature Religion and Philosophy 2021 Packages
Format: Electronic Resources

Analyzing children's consumption behavior : ethics, methodologies, and future considerations

2024-09-20T01:31:21Z

Yazar Haryanto, Jony, 1978- author. Moutinho, Luiz, author. IGI Global eBooks IGI Global
Yer Numarası HF5415.32 .H377 2017E
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Format: Electronic Resources

Emerging innovative marketing strategies in the tourism industry

2024-09-20T01:31:21Z

Yazar Ray, Nilanjan, 1984- editor. IGI Global eBooks IGI Global
Yer Numarası G155 .A1 E42853 2015E
Elektronik Erişim Full Text Available From IGI Global 2015 Packages
Format: Electronic Resources

Consumption and Life-Styles A Short Introduction

2024-09-20T01:31:21Z

Yazar Bögenhold, Dieter. author. Naz, Farah. author. SpringerLink (Online service)
Yer Numarası HB1 -846.8
Elektronik Erişim Full Text Available From Springer Nature Economics and Finance 2018 Packages
Format: Electronic Resources

Consumer Tribes in Tourism Contemporary Perspectives on Special-Interest Tourism

2024-09-20T01:31:21Z

Yazar Pforr, Christof. editor. Dowling, Ross. editor. Volgger, Michael. editor. SpringerLink (Online service)
Yer Numarası G154.9 -155.8
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2021 Packages
Format: Electronic Resources

Handbook of research on promotional strategies and consumer influence in the service sector

2024-09-20T01:31:21Z

Yazar Panwar, Upendra Singh, 1985- editor. Kumar, Raj, 1959- editor. Ray, Nilanjan, 1984- editor. IGI Global eBooks IGI Global
Yer Numarası HD9980.5 .H357 2016E
Elektronik Erişim Full Text Available From IGI Global 2016 Packages
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EcoDesign and Sustainability II Social Perspectives and Sustainability Assessment

2024-09-20T01:31:21Z

Yazar Kishita, Yusuke. editor. Matsumoto, Mitsutaka. editor. Inoue, Masato. editor. Fukushige, Shinichi. editor. SpringerLink (Online service)
Yer Numarası GE196
Elektronik Erişim Full Text Available From Springer Nature Engineering 2021 Packages
Format: Electronic Resources

Brand Gender Increasing Brand Equity through Brand Personality

2024-09-20T01:31:21Z

Yazar Lieven, Theo. author. SpringerLink (Online service)
Yer Numarası HF5415.1255
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2018 Packages
Format: Electronic Resources

The Experience Logic as a New Perspective for Marketing Management From Theory to Practical Applications in Different Sectors

2024-09-20T01:31:21Z

Yazar Pencarelli, Tonino. editor. Forlani, Fabio. editor. SpringerLink (Online service)
Yer Numarası HF5415.5 -5415.53
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2018 Packages
Format: Electronic Resources

Handbook of Eating and Drinking Interdisciplinary Perspectives

2024-09-20T01:31:21Z

Yazar Meiselman, Herbert L. editor. SpringerLink (Online service)
Yer Numarası R726.7
Elektronik Erişim Full Text Available From Springer Nature Behavioral Science and Psychology 2020 Packages
Format: Electronic Resources

Innovative Logistics Services and Sustainable Lifestyles Interdependencies, Transformation Strategies and Decision Making

2024-09-20T01:31:21Z

Yazar Melkonyan, Ani. editor. Krumme, Klaus. editor. SpringerLink (Online service)
Yer Numarası GE196
Elektronik Erişim Full Text Available From Springer Nature Earth and Environmental Science 2019 Packages
Format: Electronic Resources

Advances in Luxury Brand Management

2024-09-20T01:31:21Z

Yazar Kapferer, Jean-Noël. editor. Kernstock, Joachim. editor. Brexendorf, Tim Oliver. editor. Powell, Shaun M. editor. SpringerLink (Online service)
Yer Numarası HF5415.1255
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2017 Packages
Format: Electronic Resources

The Marketing of Children's Toys Critical Perspectives on Children's Consumer Culture

2024-09-20T01:31:21Z

Yazar Hains, Rebecca C. editor. Jennings, Nancy A. editor. SpringerLink (Online service)
Yer Numarası HQ793 -799.2
Elektronik Erişim Full Text Available From Springer Nature Literature, Cultural and Media Studies 2021 Packages
Format: Electronic Resources

Fast Fashion, Fashion Brands and Sustainable Consumption

2024-09-20T01:31:21Z

Handbook of research on strategic retailing of private label products in a recovering economy

2024-09-20T01:31:21Z

Yazar Gomez-Suarez, Monica, 1968- editor. Martínez Ruiz, María Pilar, editor. IGI Global eBooks IGI Global
Yer Numarası HF5804 .H36 2016E
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Format: Electronic Resources

Sustainable Fashion: Consumer Awareness and Education

2024-09-20T01:31:21Z

Design Thinking for Food Well-Being The Art of Designing Innovative Food Experiences

2024-09-20T01:31:21Z

Yazar Batat, Wided. editor. SpringerLink (Online service)
Yer Numarası HF5415.1255
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2021 Packages
Format: Electronic Resources

Temporal Modelling of Customer Behaviour

2024-09-20T01:31:21Z

Yazar Luo, Ling. author. SpringerLink (Online service)
Yer Numarası Q342
Elektronik Erişim Full Text Available From Springer Nature Intelligent Technologies and Robotics 2020 Packages
Format: Electronic Resources

Consumer Reaction, Food Production and the Fukushima Disaster Assessing Reputation Damage Due to Potential Radiation Contamination

2024-09-20T01:31:21Z

Yazar Aruga, Kentaka. author. (orcid)0000-0003-3033-272X SpringerLink (Online service)
Yer Numarası HD9502 -9502.5
Elektronik Erişim Full Text Available From Springer Nature Economics and Finance 2017 Packages
Format: Electronic Resources

Interpretations of Luxury Exploring the Consumer Perspective

2024-09-20T01:31:21Z

Yazar Turunen, Linda Lisa Maria. author. SpringerLink (Online service)
Yer Numarası HD9999 .L85-.L854
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2018 Packages
Format: Electronic Resources

Handbook of research on retailer-consumer relationship development

2024-09-20T01:31:21Z

Yazar Musso, Fabio, 1960- editor. Druica, Elena, 1971- editor. IGI Global eBooks IGI Global
Yer Numarası HF5429 .H2833 2014E
Elektronik Erişim Full Text Available From IGI Global 2014 Packages
Format: Electronic Resources

The Pricing Puzzle How to Understand and Create Impactful Pricing for Your Products

2024-09-20T01:31:21Z

Yazar Yang, Jan Y. author. SpringerLink (Online service)
Yer Numarası HF4999.2 -6182
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2020 Packages
Format: Electronic Resources

Sustainability in Fashion A Cradle to Upcycle Approach

2024-09-20T01:31:21Z

Yazar Henninger, Claudia E. editor. Alevizou, Panayiota J. editor. Goworek, Helen. editor. Ryding, Daniella. editor. SpringerLink (Online service)
Yer Numarası HD28 -70
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2017 Packages
Format: Electronic Resources

Consumer Engineering, 1920s-1970s Marketing between Expert Planning and Consumer Responsiveness

2024-09-20T01:31:21Z

Yazar Logemann, Jan. editor. Cross, Gary. editor. Köhler, Ingo. editor. SpringerLink (Online service)
Yer Numarası D203.2 -475
Elektronik Erişim Full Text Available From Springer Nature History 2019 Packages
Format: Electronic Resources

Advanced Studies in Classification and Data Science

2024-09-20T01:31:21Z

Yazar Imaizumi, Tadashi. editor. Okada, Akinori. editor. Miyamoto, Sadaaki. editor. Sakaori, Fumitake. editor. Yamamoto, Yoshiro. editor.
Yer Numarası QA276 -280
Elektronik Erişim Full Text Available From Springer Nature Mathematics and Statistics 2020 Packages
Format: Electronic Resources

Global dynamics in travel, tourism, and hospitality

2024-09-20T01:31:21Z

Yazar Pappas, Nikolaos, 1974- editor. Bregoli, Ilenia, 1980- editor. IGI Global eBooks IGI Global
Yer Numarası G155 .A1 G4876 2016E
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Format: Electronic Resources

The Romantic Ethic and the Spirit of Modern Consumerism New Extended Edition

2024-09-20T01:31:21Z

Yazar Campbell, Colin. author. SpringerLink (Online service)
Yer Numarası HM621 -656
Elektronik Erişim Full Text Available From Springer Nature Social Sciences 2018 Packages
Format: Electronic Resources

Consumption culture in Europe insight into the beverage industry

2024-09-20T01:31:21Z

Yazar Santos, Carmen R., 1979- IGI Global eBooks IGI Global
Yer Numarası HD9348 .E852 C66 2013E
Elektronik Erişim Full Text Available From IGI Global 2013 Packages
Format: Electronic Resources

Boundary Blurred: A Seamless Customer Experience in Virtual and Real Spaces Proceedings of the 2018 Academy of Marketing Science (AMS) Annual Conference

2024-09-20T01:31:21Z

Yazar Krey, Nina. editor. Rossi, Patricia. editor. SpringerLink (Online service)
Yer Numarası HF5415.5 -5415.53
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2018 Packages
Format: Electronic Resources

An exploratory research among fashion business leaders and neuromarketing company executives on the perception of applied neuromarketing

2024-09-20T01:31:21Z

Yazar Kurtoğlu, Ali Levent, author. Ferman, Ali Murat, thesis advisor. Taşkın, Erdoğan, jury member. Sarıca, Yeşim Pınar Soykut, jury member. Akseki, Pınar, jury member.
Yer Numarası HF5415.12615 .K87 2020
Elektronik Erişim Click for open access
Format: Books

Applying Behavioural Science to the Private Sector Decoding What People Say and What They Do

2024-09-20T01:31:21Z

Yazar Rubinstein, Helena. author. SpringerLink (Online service)
Yer Numarası HF5548.7 -5548.85
Elektronik Erişim Full Text Available From Springer Nature Behavioral Science and Psychology 2018 Packages
Format: Electronic Resources

Digital Transformation in Business and Society Theory and Cases

2024-09-20T01:31:21Z

Yazar George, Babu. editor. Paul, Justin. editor. SpringerLink (Online service)
Yer Numarası HF54.5 -54.56
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2020 Packages
Format: Electronic Resources

Handbook of research on global hospitality and tourism management

2024-09-20T01:31:21Z

Yazar Camillo, Angelo, 1954- editor. IGI Global eBooks IGI Global
Yer Numarası G155.7 .H37 2015E
Elektronik Erişim Full Text Available From IGI Global 2015 Packages
Format: Electronic Resources

The voice of the customer in the design of organized retail stores

2024-09-20T01:31:21Z

Yazar Prakash, Gyan, active 2015, author. Sahney, Sangeeta, author. Vohra, Abhinav, author. Emerald Emerald Case Studies
Yer Numarası HF5429.6 .I4 P73 2015
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Handbook of research on consumerism in business and marketing : concepts and practices

2024-09-20T01:31:21Z

Yazar Kaufmann, Hans Ruediger, 1958- editor. Panni, Mohammad Fateh Ali Khan, 1981- editor. IGI Global eBooks IGI Global
Yer Numarası HC79 .C63 H36 2014E
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Format: Electronic Resources

Smartphone Start-ups Navigating the iPhone Revolution

2024-09-20T01:31:21Z

Yazar Giachetti, Claudio. author. SpringerLink (Online service)
Yer Numarası HD62.5
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2018 Packages
Format: Electronic Resources

FinTech Strategy Linking Entrepreneurship, Finance, and Technology

2024-09-20T01:31:21Z

Yazar Reyes-Mercado, Pável. author. SpringerLink (Online service)
Yer Numarası HD62.5
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2021 Packages
Format: Electronic Resources

Customer Accounting Creating Value with Customer Analytics

2024-09-20T01:31:21Z

Yazar Bonacchi, Massimiliano. author. Perego, Paolo. author. SpringerLink (Online service)
Yer Numarası HF5601 -5688
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2019 Packages
Format: Electronic Resources

Design Principles and Methodologies From Conceptualization to First Prototyping with Examples and Case Studies

2024-09-20T01:31:21Z

Yazar Freddi, Alessandro. author. Salmon, Mario. author. SpringerLink (Online service)
Yer Numarası TA174
Elektronik Erişim Full Text Available From Springer Nature Engineering 2019 Packages
Format: Electronic Resources

The Business Case for Love How Companies Get Bragged About Today

2024-09-20T01:31:21Z

Yazar Cox, Marc. author. SpringerLink (Online service)
Yer Numarası HD30.28
Elektronik Erişim Full Text Available From Springer Nature Business and Management 2020 Packages
Format: Electronic Resources

Cases on consumer-centric marketing management

2024-09-20T01:31:21Z

Yazar Jham, Vimi, 1968- editor. Puri, Sandeep, 1972- editor. IGI Global eBooks IGI Global
Yer Numarası HF5415.13 .C335 2014E
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Format: Electronic Resources