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Building the Digital Enterprise A Guide to Constructing Monetization Models Using Digital Technologies
Başlık:
Building the Digital Enterprise A Guide to Constructing Monetization Models Using Digital Technologies
ISBN:
9781137477729
Personal Author:
Edition:
1st ed. 2015.
Yayın Bilgileri:
London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2015.
Fiziksel Tanımlama:
XLI, 230 p. online resource.
Series:
Business in the Digital Economy,
Abstract:
The digital economy is at a tipping point. This practical book defines digital ecosystems, discusses digital design using converging technologies of social networking, mobility, big data and cloud computing, and provides a methods for linking digital technologies together to meet the challenges of building a digital enterprise in the new economy.
Dil:
English