Consumer behavior and marketing action için kapak resmi
Consumer behavior and marketing action
Başlık:
Consumer behavior and marketing action
ISBN:
9780534075309
Personal Author:
Assael, Henry.
Edition:
3rd ed.
Yayın Bilgileri:
Boston, Mass. : Kent Pub. Co., c1987.
Fiziksel Tanımlama:
xix, 700 p., [8] p. of plates : ill. (some col.) ; 25 cm.
Subject Term:
Consumer behavior.

Motivation research (Marketing)

Consommateurs.

Motivation, Études de (Marketing)
Dil:
English