Marketing management
题名:
Marketing management
ISBN:
9780256031539
个人著者:
PRODUCTION_INFO:
Homewood, Ill. : R.D. Irwin, 1985
物理描述:
v. <1-3> : ill. ; 25 cm.
系列:
The Irwin series in marketing
系列题名:
The Irwin series in marketing
内容:
v. 1. Principles, analysis, and applications -- v. 2. Strategy, planning, and implementation -- v. 3. From theory to practice.
主题词汇:
语言:
英文